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	<title>Observer &#187; How to Make Soccer  The New Basketball:  Buy Czech Republic</title>
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		<title>Observer &#187; How to Make Soccer  The New Basketball:  Buy Czech Republic</title>
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		<title>How to Make Soccer  The New Basketball:  Buy Czech Republic</title>

		<comments>http://observer.com/2006/06/how-to-make-soccer-the-new-basketball-buy-czech-republic/#comments</comments>
		<pubDate>Mon, 19 Jun 2006 00:00:00 -0400</pubDate>
					<link>http://observer.com/2006/06/how-to-make-soccer-the-new-basketball-buy-czech-republic/</link>
			<dc:creator>Josh Benson</dc:creator>
				
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		<description><![CDATA[<p><img class="alignleft" src="http://nyoobserver.files.wordpress.com/2011/06/061906_article_benson.jpg?w=241&h=300" />It&rsquo;s World Cup time, and soccer is coming of age in New York. </p>
<p>Sort of.</p>
<p>&ldquo;What an ass!&rdquo; screamed Charles Guder, when the TV at Nathan Hale&rsquo;s restaurant downtown showed national team coach Bruce Arena. &ldquo;Look at him, he&rsquo;s smiling now. He&rsquo;s gone. He&rsquo;s got to get fired.&rdquo;</p>
<p>Whether it was the soccer nerds in team jerseys at bars like Nathan Hale&rsquo;s, or the more affected Europhile types who snuck out of their jobs in media and publishing to witness the world&rsquo;s biggest sporting event, New York has felt a little like Somewhere Else since the World Cup kicked off on June 9. New Yorkers, it seemed, cared about soccer.</p>
<p>So is it the arrival, finally, of the world&rsquo;s most popular game as a major sport on America&rsquo;s biggest stage?</p>
<p>Maybe not.</p>
<p>For one thing, the team isn&rsquo;t cooperating.</p>
<p>In their first game at this World Cup&mdash;against the Czech Republic in Gelsenkirchen, Germany&mdash;the United States stank.</p>
<p>A team of experienced Czech players from Europe&rsquo;s top leagues towered over the nervous Americans, scoring three goals on their way to a depressingly easy shutout win. There was almost nothing good to take away from the U.S. team&rsquo;s performance, and the coach and players descending into ugly recrimination after the game.</p>
<p>And if that was disappointing&mdash;particularly after America&rsquo;s strong performances at two of the past three World Cups&mdash;it&rsquo;s only likely to get worse this weekend when the U.S. plays Italy, the perennial world power that brought the world <i>catenaccio</i>: the defensive, aesthetically nauseating style of play that typically results in boring-but-inevitable 1-0 victories over inferior opponents. </p>
<p>From the perspective of soccer gaining a foothold in New York, an embarrassing setback couldn&rsquo;t come at a worse time.</p>
<p>The sport is in a sort of limbo here. The legacy of the 1994 World Cup in America&mdash;the one in which the U.S. team emerged from the initial group round and scored a notable upset of Colombia&mdash;was considerable: the founding of a domestic league, a spike in public interest in the professional game and a seismic windfall for local bars when Ireland beat Italy at the Meadowlands.</p>
<p>New York was always a specially prized target for the soccer evangelists&mdash;the most cosmopolitan city, the most valuable media market, the most logical magnet for international luminaries of the sport.</p>
<p>And the dream almost came to pass in the 1970&rsquo;s, when the New York Cosmos were here, spending insane amounts of money to assemble a team that included Pel&eacute; and Franz Beckenbauer and blowing away all domestic competition in front of sellout crowds at Yankee Stadium.</p>
<p>The most optimistic of the sport&rsquo;s boosters feel that New York is on the verge of a return to that halcyon era, with interest in American soccer spilling out of the Spanish-speaking community&mdash;New York&rsquo;s most reliable bastion of enthusiasm for the game&mdash;and into the mainstream.</p>
<p>&ldquo;I think it&rsquo;s definitely getting more popular here,&rdquo; said Youri Djorkaeff, a former World Cup winner for the French team who now plies his trade for Major League Soccer&rsquo;s New York Red Bulls. &ldquo;When I was watching the France game today, there were American fans at the bar. When I watched the U.S. game yesterday, even though it didn&rsquo;t go too well, I think it&rsquo;s the first time you can really feel some excitement here.</p>
<p>&ldquo;If you want to compare the U.S. to France, it&rsquo;s the wrong way to look at it,&rdquo; he said. &ldquo;The fans are totally different. But it&rsquo;s growing here. When I got here two years ago and went to the Nike Shop, I couldn&rsquo;t find any soccer jerseys. Now they&rsquo;re everywhere.&rdquo;</p>
<p>But even with a player like Djorkaeff, the New York Red Bulls&mdash;formerly the New York/New Jersey Metrostars&mdash;are not the Cosmos. They fill a small fraction of the seats on a good day at their games in Giants Stadium. They have never won a league title. And instead of Pel&eacute;, Franz Beckenbauer and Giorgio Chinaglia, the team has featured a raft of likeable but eminently ignorable homegrown stars from the city and suburbs on Long Island and New Jersey.</p>
<p>There&rsquo;s a parallel there with the national team, which has enjoyed some success in recent years, but is still stocked with players unknown to most American sports fans. (The team&rsquo;s most marketable player, Landon Donovan, is a charismatic and occasionally exciting attacking midfielder who failed twice to make an impact in the German Bundesliga.)</p>
<p>Rather than take to the domestic game, which is still decidedly second-tier, some fans have been able to turn to a glut of broadcasts on cable from the English and continental leagues.</p>
<p>&ldquo;I&rsquo;m an awful American fan,&rdquo; said Robert Jacklosky, an English professor at the College of Mount Saint Vincent who was watching the France-Switzerland game at a midtown bar. &ldquo;I wind up watching the Premier League and Manchester United. There&rsquo;s a little bit of self-loathing when I root for them, but it&rsquo;s tough to watch American soccer.&rdquo;</p>
<p>His feelings reflect a general breakdown of American soccer fans: They follow a foreign league closely, or just show up and watch the World Cup.</p>
<p>&ldquo;I can&rsquo;t believe Americans are actually into their team,&rdquo; he said. &ldquo;You see all these fans don the U.S. jerseys, but it&rsquo;s like rooting for America in the Olympics. It&rsquo;s jingoistic and fun, but a week later, you couldn&rsquo;t care less. It&rsquo;s hard to believe fans are really enthusiastic about beach volleyball. It&rsquo;s the same thing with the World Cup. It&rsquo;s about the moment.&rdquo;</p>
<p>But it is the World Cup that is supposed to give the sport the boost it will finally need to approach the soccer fan&rsquo;s dream of supplanting one of the area&rsquo;s minor-major sports fixations on basketball or hockey.</p>
<p>It&rsquo;s not entirely unreasonable. The Knicks are overpaid, unlovable losers. And hockey, well, it&rsquo;s hockey&mdash;it has its limits.</p>
<p>Meanwhile, the New York region, a soccer hotbed that has produced a disproportionate number of the national team&rsquo;s players in recent years, is as logical a place as any to capitalize on an international event like the World Cup.</p>
<p>&ldquo;The interest is absolutely increasing here,&rdquo; said Carl Christian, the 38-year-old British-born owner of Nathan Hale&rsquo;s, who has lived in New York for 20 years. &ldquo;The game has always had a fan base, but to average Americans and to my average customers, there&rsquo;s just a lot more interest here. It&rsquo;s meant so much more for business.&rdquo;</p>
<p>Christian said on a Monday he will generally serve 40 to 50 lunches, but with the U.S.A. soccer team playing at a noon start, he served as many as 150 lunches.</p>
<p>&ldquo;The love for soccer is a permanent feel here in the city,&rdquo; said Jeff Z. Klein, an editor at <i>The New York Times</i> Escapes section who is co-writing the paper&rsquo;s popular World Cup blog. &ldquo;This isn&rsquo;t just for the World Cup. When I hear people talking about &lsquo;Oh, is soccer going to break through?&rsquo; I feel that conversation is so ancient. It&rsquo;s been here for years. I love hockey, I can&rsquo; t find another person in New York to talk about hockey. But anytime I meet up with people in New York, they&rsquo;re always talking about soccer. Whether foreigners, or New Yorkers, they know soccer really well.&rdquo;</p>
<p>&ldquo;When we think of New York sports, we think WFAN, but that&rsquo;s just for a certain audience,&rdquo; Mr. Klein said. &ldquo;The WFAN audience and the <i>Daily News</i> audience isn&rsquo;t going to follow it, but there&rsquo;s a whole other swath of people who actually live in New York.&rdquo;</p>
<p>But what of those WFAN types?</p>
<p>Here&rsquo;s WFAN&rsquo;s Joe Benigno on the dawning of a soccer age in New York:</p>
<p>&ldquo;I mean, the kids are into it, but as a viable sport, no way it&rsquo;s going to supplant any other big sport in the city,&rdquo; he said in a typically impassioned phone interview. &ldquo;The only time you get a buzz in the city is during the World Cup. Only because it&rsquo;s such a big deal. But that&rsquo;s it.&rdquo;</p>
<p>The American team&rsquo;s performance so far&mdash;a disaster by any measure&mdash;hasn&rsquo;t helped.</p>
<p>It would, as U.S. goalie Brad Friedel has already said, take a miracle for the team to advance out of the initial group stage of the World Cup.</p>
<p>And if the U.S. gets swept out of the tournament in the next two games? What then for the lasting popularity of soccer in New York?</p>
<p>&ldquo;If you lose three games,&rdquo; said Andranik Eskandarian, who played for the Cosmos in their glory days, &ldquo;it&rsquo;s going to be a big blow. It&rsquo;s going to be bad.&rdquo;</p>
]]></description>
		<content:encoded><![CDATA[<p><img class="alignleft" src="http://nyoobserver.files.wordpress.com/2011/06/061906_article_benson.jpg?w=241&h=300" />It&rsquo;s World Cup time, and soccer is coming of age in New York. </p>
<p>Sort of.</p>
<p>&ldquo;What an ass!&rdquo; screamed Charles Guder, when the TV at Nathan Hale&rsquo;s restaurant downtown showed national team coach Bruce Arena. &ldquo;Look at him, he&rsquo;s smiling now. He&rsquo;s gone. He&rsquo;s got to get fired.&rdquo;</p>
<p>Whether it was the soccer nerds in team jerseys at bars like Nathan Hale&rsquo;s, or the more affected Europhile types who snuck out of their jobs in media and publishing to witness the world&rsquo;s biggest sporting event, New York has felt a little like Somewhere Else since the World Cup kicked off on June 9. New Yorkers, it seemed, cared about soccer.</p>
<p>So is it the arrival, finally, of the world&rsquo;s most popular game as a major sport on America&rsquo;s biggest stage?</p>
<p>Maybe not.</p>
<p>For one thing, the team isn&rsquo;t cooperating.</p>
<p>In their first game at this World Cup&mdash;against the Czech Republic in Gelsenkirchen, Germany&mdash;the United States stank.</p>
<p>A team of experienced Czech players from Europe&rsquo;s top leagues towered over the nervous Americans, scoring three goals on their way to a depressingly easy shutout win. There was almost nothing good to take away from the U.S. team&rsquo;s performance, and the coach and players descending into ugly recrimination after the game.</p>
<p>And if that was disappointing&mdash;particularly after America&rsquo;s strong performances at two of the past three World Cups&mdash;it&rsquo;s only likely to get worse this weekend when the U.S. plays Italy, the perennial world power that brought the world <i>catenaccio</i>: the defensive, aesthetically nauseating style of play that typically results in boring-but-inevitable 1-0 victories over inferior opponents. </p>
<p>From the perspective of soccer gaining a foothold in New York, an embarrassing setback couldn&rsquo;t come at a worse time.</p>
<p>The sport is in a sort of limbo here. The legacy of the 1994 World Cup in America&mdash;the one in which the U.S. team emerged from the initial group round and scored a notable upset of Colombia&mdash;was considerable: the founding of a domestic league, a spike in public interest in the professional game and a seismic windfall for local bars when Ireland beat Italy at the Meadowlands.</p>
<p>New York was always a specially prized target for the soccer evangelists&mdash;the most cosmopolitan city, the most valuable media market, the most logical magnet for international luminaries of the sport.</p>
<p>And the dream almost came to pass in the 1970&rsquo;s, when the New York Cosmos were here, spending insane amounts of money to assemble a team that included Pel&eacute; and Franz Beckenbauer and blowing away all domestic competition in front of sellout crowds at Yankee Stadium.</p>
<p>The most optimistic of the sport&rsquo;s boosters feel that New York is on the verge of a return to that halcyon era, with interest in American soccer spilling out of the Spanish-speaking community&mdash;New York&rsquo;s most reliable bastion of enthusiasm for the game&mdash;and into the mainstream.</p>
<p>&ldquo;I think it&rsquo;s definitely getting more popular here,&rdquo; said Youri Djorkaeff, a former World Cup winner for the French team who now plies his trade for Major League Soccer&rsquo;s New York Red Bulls. &ldquo;When I was watching the France game today, there were American fans at the bar. When I watched the U.S. game yesterday, even though it didn&rsquo;t go too well, I think it&rsquo;s the first time you can really feel some excitement here.</p>
<p>&ldquo;If you want to compare the U.S. to France, it&rsquo;s the wrong way to look at it,&rdquo; he said. &ldquo;The fans are totally different. But it&rsquo;s growing here. When I got here two years ago and went to the Nike Shop, I couldn&rsquo;t find any soccer jerseys. Now they&rsquo;re everywhere.&rdquo;</p>
<p>But even with a player like Djorkaeff, the New York Red Bulls&mdash;formerly the New York/New Jersey Metrostars&mdash;are not the Cosmos. They fill a small fraction of the seats on a good day at their games in Giants Stadium. They have never won a league title. And instead of Pel&eacute;, Franz Beckenbauer and Giorgio Chinaglia, the team has featured a raft of likeable but eminently ignorable homegrown stars from the city and suburbs on Long Island and New Jersey.</p>
<p>There&rsquo;s a parallel there with the national team, which has enjoyed some success in recent years, but is still stocked with players unknown to most American sports fans. (The team&rsquo;s most marketable player, Landon Donovan, is a charismatic and occasionally exciting attacking midfielder who failed twice to make an impact in the German Bundesliga.)</p>
<p>Rather than take to the domestic game, which is still decidedly second-tier, some fans have been able to turn to a glut of broadcasts on cable from the English and continental leagues.</p>
<p>&ldquo;I&rsquo;m an awful American fan,&rdquo; said Robert Jacklosky, an English professor at the College of Mount Saint Vincent who was watching the France-Switzerland game at a midtown bar. &ldquo;I wind up watching the Premier League and Manchester United. There&rsquo;s a little bit of self-loathing when I root for them, but it&rsquo;s tough to watch American soccer.&rdquo;</p>
<p>His feelings reflect a general breakdown of American soccer fans: They follow a foreign league closely, or just show up and watch the World Cup.</p>
<p>&ldquo;I can&rsquo;t believe Americans are actually into their team,&rdquo; he said. &ldquo;You see all these fans don the U.S. jerseys, but it&rsquo;s like rooting for America in the Olympics. It&rsquo;s jingoistic and fun, but a week later, you couldn&rsquo;t care less. It&rsquo;s hard to believe fans are really enthusiastic about beach volleyball. It&rsquo;s the same thing with the World Cup. It&rsquo;s about the moment.&rdquo;</p>
<p>But it is the World Cup that is supposed to give the sport the boost it will finally need to approach the soccer fan&rsquo;s dream of supplanting one of the area&rsquo;s minor-major sports fixations on basketball or hockey.</p>
<p>It&rsquo;s not entirely unreasonable. The Knicks are overpaid, unlovable losers. And hockey, well, it&rsquo;s hockey&mdash;it has its limits.</p>
<p>Meanwhile, the New York region, a soccer hotbed that has produced a disproportionate number of the national team&rsquo;s players in recent years, is as logical a place as any to capitalize on an international event like the World Cup.</p>
<p>&ldquo;The interest is absolutely increasing here,&rdquo; said Carl Christian, the 38-year-old British-born owner of Nathan Hale&rsquo;s, who has lived in New York for 20 years. &ldquo;The game has always had a fan base, but to average Americans and to my average customers, there&rsquo;s just a lot more interest here. It&rsquo;s meant so much more for business.&rdquo;</p>
<p>Christian said on a Monday he will generally serve 40 to 50 lunches, but with the U.S.A. soccer team playing at a noon start, he served as many as 150 lunches.</p>
<p>&ldquo;The love for soccer is a permanent feel here in the city,&rdquo; said Jeff Z. Klein, an editor at <i>The New York Times</i> Escapes section who is co-writing the paper&rsquo;s popular World Cup blog. &ldquo;This isn&rsquo;t just for the World Cup. When I hear people talking about &lsquo;Oh, is soccer going to break through?&rsquo; I feel that conversation is so ancient. It&rsquo;s been here for years. I love hockey, I can&rsquo; t find another person in New York to talk about hockey. But anytime I meet up with people in New York, they&rsquo;re always talking about soccer. Whether foreigners, or New Yorkers, they know soccer really well.&rdquo;</p>
<p>&ldquo;When we think of New York sports, we think WFAN, but that&rsquo;s just for a certain audience,&rdquo; Mr. Klein said. &ldquo;The WFAN audience and the <i>Daily News</i> audience isn&rsquo;t going to follow it, but there&rsquo;s a whole other swath of people who actually live in New York.&rdquo;</p>
<p>But what of those WFAN types?</p>
<p>Here&rsquo;s WFAN&rsquo;s Joe Benigno on the dawning of a soccer age in New York:</p>
<p>&ldquo;I mean, the kids are into it, but as a viable sport, no way it&rsquo;s going to supplant any other big sport in the city,&rdquo; he said in a typically impassioned phone interview. &ldquo;The only time you get a buzz in the city is during the World Cup. Only because it&rsquo;s such a big deal. But that&rsquo;s it.&rdquo;</p>
<p>The American team&rsquo;s performance so far&mdash;a disaster by any measure&mdash;hasn&rsquo;t helped.</p>
<p>It would, as U.S. goalie Brad Friedel has already said, take a miracle for the team to advance out of the initial group stage of the World Cup.</p>
<p>And if the U.S. gets swept out of the tournament in the next two games? What then for the lasting popularity of soccer in New York?</p>
<p>&ldquo;If you lose three games,&rdquo; said Andranik Eskandarian, who played for the Cosmos in their glory days, &ldquo;it&rsquo;s going to be a big blow. It&rsquo;s going to be bad.&rdquo;</p>
]]></content:encoded>
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