Anticipation is [em]Key[/em] for [em]The New York Times[/em]

A big bright Key

September 10 is still a long way away, but thankfully we have this chic new image to hold us over until the premiere issue of Key: The New York Times Real Estate Magazine.

It has always cared for “knowledge,” but these days The Times is really all about “location,” “luxury,” “detail” and “coolness.” Especially luxury. But especially coolness.

Max Abelson