Hillary’s Carrot and Chip Approach

Here's Hillary Clinton's end-of-quarter fund-raising pitch, which makes unabashed use of Bill Clinton — an evening with whom has been offered as a prize to a few lucky contributors.

In the letter Hillary says the results will be used by the media and her opponents to determine her grassroots support.

From the email:

I hear you might be watching a debate with Bill — can I ask you a
favor?

Bill mentioned "a big bowl of chips" in the email he sent you Tuesday.
If you are one of the three people who get the chance to join him, can
you make sure he eats carrots, not chips?

I know I can rely on you for this — because you've been there for me
this entire campaign. I've relied on you and more than a million of your
fellow supporters, and you've never let me down.

Today, I need your help at a critical moment in the campaign. We're just
a few days away from the end-of-quarter deadline, when we have to report
the fundraising numbers that will set the tone for the final crucial
months. The media and our opponents will use the numbers we report to
determine the strength of our grassroots support — help our campaign
today and we can beat our goal.

And if you enter now, you could be one of three supporters invited to
watch an upcoming debate with Bill.

Help me win today. Make a contribution:

[link]

The decisions we make about our campaign's strategy over the next few
weeks will depend on the strength of your support. If you make a
contribution today, before Sunday's FEC deadline, those decisions will
be easier — because we will know we have the resources to win.

We're making history, you and I. Together we can change course in Iraq,
restore America's standing in the world, achieve energy independence,
and make sure every single American has quality, affordable health care.

So help me make history by making a contribution before Sunday's key FEC
deadline. If you enter today, you might be bringing a guest to watch an
upcoming debate with Bill.

Help our campaign before Sunday's FEC deadline. Make a contribution:

[link]

Chips or carrots aside, I know Bill is really excited about the chance
to watch a debate with you. It's one of his favorite things to do: sit
down with friends and talk politics. So I hope you'll enter today for
the chance to bring a guest to watch an upcoming debate with him.

He's looking forward to it — and I hope you are, too. Not just because
it will be a great experience, but because you know just what your
support means to me and to my campaign.

The end-of-quarter deadline is just a few days away, so there's no
better time to give. I need your help now — before midnight on
September 30 — more than ever.

The FEC deadline is just a few days away. Make a contribution:

[link]

Thank you so much for everything you do to help my campaign.

Sincerely,

Hillary Rodham Clinton