Macy's Parade Becomes Broadway Turkey

macysparade Macy's Parade Becomes Broadway TurkeyThe Macy’s Thanksgiving Day Parade traditionally provides a high-visibility national promotional window for Broadway shows but the Local One strike will likely dampen spirits, according to Variety.

The Rialto labor dispute will likely get a brief on-air acknowledgement, according to a Macy’s rep. That mention stands to undermine the publicity boost of national airtime, as continued exposure of the work stoppage could make potential theatergoers think twice before planning a trip to Broadway.


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