The Afternoon Wrap: Wednesday

The Bronx Tourism Council launched a new Web site today to lure visitors to New York City’s most overlooked borough. [City Room]

Harper’s Bazaar unveils a new anti-counterfeiting campaign, which they insist is motivated by altruism not profit. [NY1]

A new monstrosity will rise in the meatpacking district. Developers say it’s designed to "echo and honor the neighborhood’s grittier past, harmonizing with the adjacent industrial vernacular." [Jeremiah’s Vanishing New York]

Mermaids, roller girls, circus freaks and the like will gather at Coney Island USA’s annual fundraiser next Wednesday. [Runnin Scared]

A look inside the MoMA Store’s Destination: Kitsch–er, Japan. [Racked]

Toll Brothers boss Robert Toll admitted that sales in Brooklyn have "faded" just in time for the nation’s largest luxury developers to launch another mega-project in Gowanus. [Curbed]

Rockefeller Center’s private roof deck will open to the public for two nights only this evening. Guests are invited to sip champagne, enjoy the view, and listen to a pitch from the Canadian Tourist Board. [Gothamist]