At this morning’s Yigal Azrouel show in West Chelsea, attendees received gift bags stuffed with T-shirts, nail polish, and—this was new!—prophylactics. Sheathed in feminine floral packaging, the condoms (pictured above) were designed by Mr. Azrouel himself for condom manufacturer Proper Attire ("PROPER ATTIRE Required for entry," read the boxes). The color palette roughly complemented Mr. Azrouel’s earth-toned runway looks.
Attendees such as Lancome model Elettra Wiedemann, socialites Fabiola Beracasa and Zani Gugelmann, Vogue‘s Andre Leon Talley, Katie Lee Joel, interior designer Nate Berkus, and Internet-famous teenager Cory Kennedy are now in possession of the high-end condoms, which will be sold in Mr. Azrouel’s New York store.
(Disappointingly, the objects themselves were not floral, but greasy and nude-colored like more mass-market Trojans).