Report: Hearst Closing Down Oprah’s O at Home Magazine

Last night, Oprah Winfrey made her muchhyped guest appearance on NBC’s 30 Rock, playing herself. At one point, 30 Rock‘s Liz Lemon (played by star and showrunner Tina Fey), high on a tranquilizer, says to Ms. Winfrey, “I didn’t get my September issue of O Magazine. Do you have the number for subscriptions?”

If Ms. Lemon had a subscription to O‘s companion magazine, O at Home, she’ll have to wait a long time. Portfolio‘s Mixed Media blogger Jeff Bercovici is reporting that Hearst has folded the magazine. As Mr. Bercovici points out, this comes less than a month after the company also shuttered CosmoGirl! in October.

In other Hearst news, Gawker’s Hamilton Nolan is also reporting that Esquire is quietly laying off four editorial employees