At least, that's what they did for Wall Street Journal reporter Katherine Rosman, whose memoir is about to get a bad review in The Times. Or, part of a bad review—it gets 212 words in a multiple-book write-up. The review "was short, the mention of my book even shorter," Rosman writes, "reductive, really, misrepresenting the content of my book in the apparent service of tossing as many nasty barbs as possible into 212 words."

At 1,514 words, Rosman's full rebuttal is approximately 7.14 times longer than the offending criticism.