Jessica Olien went to the heart of Eat, Pray, Love territory—Bali—and found herself pulling an Elizabeth Gilbert. Despite disdaining the "caftan-wearing women" who travel alongside her, Olien lives out their dream and finds romance with a Dutch man named Jorick. She and Jorick ride motorbikes through the island paradise and have lots of sex. Olien becomes "completely, embarrassingly Gilbert-like." She comes to terms with this, however:

It is only when I arrive home that I fully comprehend the irony of the past month: Cynical writer goes to Bali to make fun of Elizabeth Gilbert wannabes only to become perhaps her closest emulator.

I feel stabs of guilt for being so harsh on those women, searching the island for their romantic bliss. Who am I to laugh at their longing? By all means, ladies, come to Bali, I want to tell anyone within smiling distance. Find a wonderful man in a wonderful place. But if I could tell those women one more thing, it would be that maybe they should stop looking so hard. Because if there's a romantic cliché that's held true -- for Elizabeth Gilbert, and now, for me -- it's that bliss usually happens when you aren't hunting it down.

She says she doesn't expect a book deal out of her adventure, but she has gotten some mileage out of chronicling it online. Recently, she wrote for Jezebel about how Eat, Pray, Love "ruined" Bali.

On HuffPo, Lea Lane seems faintly irritated that Gilbert gets all the attention:

My book Solo Traveler came out in 2005, not long before Elizabeth Gilbert's cult-inducing phenomenon. Like her, I wrote about the freedom and joys of traveling on your own, but emphasized I was not looking for love.

Besides selling reasonably well, my book spawned a website and a brand, and besides how-tos on eating alone and packing and such, included a couple dozen personal essays, including ones set in Italy, India and Bali. I can't complain.

Well, if pressed, perhaps she can complain: turns out she too went to Bali all she got were bug bites. Her loins burned not with passion but with fire ants.

And Emily Gould cops to an "obsession with the weirdly hamfisted EPL marketing and tie-ins." Which, indeed, are PRETTY WEIRD—even when they aren't using bogus-seeming words like "sensorial."

Final verdict: Eat, Pray... Sort of Like?