What It Feels Like to Go Viral

too hot for citibank 4877408 87 What It Feels Like to Go Viral“I watched this unfold in real-time-a punch-drunk, surreal, I-don’t-want-to jinx-myself-but-I-don’t-think-this-will-ever-happen-to-me-again sort of experience- extremely pleasurable, and also slightly disturbing. As a journalist, you spend so much time plugging away at stories that you hope will impact society. Then, suddenly, you hit on a sexy banker who lost her job, and, delighted as you are, you also can’t help but wonder: Is this what it takes to be talked about all over the world”

     — Elizabeth Dwoskin, author of the Village Voice‘s “sexy banker” story, writes for the Columbia Journalism Review about her media adventure.