Tom Florio, Still Not a CEO, Emerges at IMG

0929florio Tom Florio, Still Not a CEO, Emerges at IMGAfter leaving Condé Nast earlier this summer because he said he wanted to be a CEO, Tom Florio has popped up at IMG, an international media company with a strong presence in the fashion world, as the senior advisor for fashion to the office of the chairman.

“I want to be CEO of my own company,” Mr. Florio told The Wall Street Journal in June when he left Condé Nast. “We already have a really good CEO,” he said about Condé CEO Chuck Townsend.

Mr. Florio still isn’t a CEO, but IMG might offer larger business opportunities than the magazine publishing industry. The position at IMG was created specifically for Mr. Florio, according to the release, and Mr. Florio’s primary responsibility will be looking for new “high margin product offerings” in IMG’s different fashion businesses.

Here’s the release:

IMG APPOINTS TOM FLORIO SENIOR ADVISOR FOR FASHION TO THE OFFICE OF THE CHAIRMAN

NEW YORK, September 29, 2010-IMG Worldwide, the global sports and media company, announced today the appointment of Tom Florio to a newly created position of Senior Advisor for Fashion to the Office of the Chairman, effective October 1, 2010.

In his new capacity Florio will be responsible for identifying new, high margin product offerings across all of IMG’s Fashion related businesses.

“We are very pleased to have Tom join our executive team here at IMG,” said Ted Forstmann, IMG Chairman and Chief Executive.  “Tom has outstanding credentials and a proven track record of taking businesses and creating high growth opportunities around them.  IMG Fashion is a global brand with tremendous assets and I’m confident that, working closely with our talented Fashion team, Tom can help take it to new heights.”

“IMG represents world-class talent in models, photographers, stylists, hair and makeup and event marketing,” said Tom Florio.  “The opportunities to work with these creative resources in multimedia and digital platforms are endless. I’m excited to join Ted Forstmann and his outstanding fashion team at IMG.”

Most recently, Florio has been Senior Vice President, Publishing Director at Condé Nast with responsibility for Vogue, Teen Vogue, Bon Appétit and Condé Nast Traveler. From 2002 to 2009 he served as Vice President, Publishing Director, Vogue Group where he managed the business of Vogue to record profits and maintained profitability and margins in the economic downturn of 2009.  During that time, he built an organization that extended the Vogue brand to multi-media platforms online, broadcast, film and books.  Vogue became the leading fashion magazine in the world in advertising revenue and circulation.  Florio also served as Publisher of GQ, President of The New Yorker and Publisher of Condé Nast Traveler.  Early in his career Florio held advertising positions with Vanity Fair and New York Magazine.