Soraya Darabi is the New York anchor for location-based food blogging start-up Foodspotting and veteran of The New York Times and Drop.io. Betabeat caught up with her recently to ask about Foodspotting, tech and the start-up life.
Q: What is the best idea you’ve had that would never get funded?
A: I would love to see Cher Horowitz’s personal dresser computer program come to life as an application, complete with outfit suggestions based on what you own at home. It’s such awesome, non-existent software. Then again, the brilliant ladies behind Fashism, in some ways, have made this a reality. Their app is very smart, uses crowd-sourcing to complete a look, and it has been funded.
Q: What are the best and worst things about New York’s tech scene?
The worst thing is also the best thing–as we become increasingly busy with our projects, we are seeing less and less of one another.
A: A challenge for us is prioritizing projects. It is incredibly exciting to have a lot of inbound requests coming your way, but our team is still relatively small. I’m not sure what will make or break us, but having a strong team will certainly help us get to where we want to be. And our team is amazing.
Q: When does a company stop being a start-up?
A: I feel like your company stops being a start-up when you hire an HR department. We don’t have one yet.
Q: What’s next for geo-location mobile apps?
A: Apps that show you the interiors of houses based on their availabilty for rent or sale and your proximity to them seem likely. ‘Color’ just launched. It shows you photos of people who are nearby. Augmented reality will follow suit. Beyond that, only time will tell.
Q: Fill in the blank: Social media is…