First there was LaunchRock–the start-up that hypemongers for other start-ups by building them a hype-y pre-launch splash page. Now there’s StartupDelight, live from Austin, TX, launching on LaunchRock: “StartupDelight lets you back hot trending startups by purchasing their hot company logo gear through special deals-of-the-day.” Who is your market? Hot start-ups! What’s your product? Hot start-up gear! Who are you? A start-up! Welcome to the all-start-up economy: Totally self-sufficient, with a little help from friends.