Cory Arcangel Woos the Ladies With Axe Deodorant

Last night artist Cory Arcangel filled Lisson Gallery’s new Milan offshoot with Axe body spray for the gallery’s debut show, Artinfo reports.

The show, called “Body Talk,” was announced via Axe-scented press releases. This is all shockingly appropriate for the man who once delineated the musical heritage of Kelly Clarkson’s “Since U Been Gone.”

It’s not quite Duchamp’s Belle Haleine, but not exactly a gutter ball either.