Social Media is NOT Just For Interns! (Says a Disgruntled NPR Social Media Manager)

Social media! Some people believe in its power for brands to attain previously unexplored levels of reach and influence while engaging with their audience in a totally new and awesome and visceral way. Some people just use it as a glorified RSS feed. And some people are still trying to figure out what “RT” means. Whatever the case, there are plenty of jobs in social media, and they pay! This distinguishes the other kinds of jobs in social media management, wherein these duties are relegated to a lowly intern with nothing better to do. Which is often the case! And not only do not all social media managers know each other—we hear—but they’re also not all interns! Did you know this? Someone didn’t. Which pissed someone else off. Read More