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	<title>Observer &#187; How Invested Is Bruce Ratner In Prefab? Oh, Only a Few Million</title>
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		<title>Observer &#187; How Invested Is Bruce Ratner In Prefab? Oh, Only a Few Million</title>
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		<title>How Invested Is Bruce Ratner In Prefab? Oh, Only a Few Million</title>

		<comments>http://observer.com/2011/12/how-invested-is-bruce-ratner-in-prefab-oh-only-a-few-million/#comments</comments>
		<pubDate>Mon, 12 Dec 2011 14:25:36 -0400</pubDate>
					<link>http://observer.com/2011/12/how-invested-is-bruce-ratner-in-prefab-oh-only-a-few-million/</link>
			<dc:creator>Matt Chaban</dc:creator>
				
		<guid isPermaLink="false">http://www.observer.com/?p=205049</guid>
		<description><![CDATA[<p><div id="attachment_205080" class="wp-caption alignleft" style="width: 310px"><a rel="attachment wp-att-205080" href="http://www.observer.com/2011/12/how-invested-is-bruce-ratner-in-prefab-oh-only-a-few-million/picture-5-10/"><img class="size-medium wp-image-205080" title="Picture 5" src="http://nyoobserver.files.wordpress.com/2011/12/picture-5-e1323724468793.png?w=300&h=216" alt="" width="300" height="216" /></a><p class="wp-caption-text">Raise high the roof beams, Mr. Ratner. (SHoP_</p></div></p>
<p>Last week, <em>The Observer</em> looked at <a href="http://www.observer.com/2011/12/the-mod-squad-will-bruce-ratner-transform-the-way-new-york-builds-or-is-prefab-another-project-too-far/">Bruce Ratner's plans for a prefabricated Atlantic Yards project</a>—whether he was serious about the project and whether he could achieve the steep 20 percent savings he claimed for the modular building process. A number of real estate professionals were skeptical on both counts, but they all pointed to the developers out-sized investment in prefab technology as an indicator of his seriousness. Now we know just how much of an investment that has been.<!--more--></p>
<p><a href="http://online.wsj.com/article/SB10001424052970203430404577092902221433394.html">Forest City Ratner has spent $3.5 million on research and development for prefab construction</a>, according to <em>The Journal</em>, which dug the number out of its annual report. Since Mr. Ratner began considering prefab apartment towers in 2009, that is more than a million dollars per year. Add to that <a href="http://atlanticyardsreport.blogspot.com/2011/10/secret-history-of-forest-citys-prefab.html">the lawsuit Forest City helped fight</a>, and this seems like a considerable commitment to this new approach.</p>
<p>This may put to rest claims that the developer was only looking at prefab as a means to break the unions and get a better rate from them on Atlantic Yards. Then again, with 15 towers containing millions of square feet of space, a few million could be but a drop in the bucket if it means bigger labor saving on the future of the site.</p>
<p>The entire project has been predicted to cost $5 billion, so even a 5 percent reduction in costs through labor negotiations could equal $250 million in savings. Even if Forest City Ratner were to spend $50 million researching prefab construction, if it gets the labor unions to bend and build a cheaper traditional building, that would be money well spent.</p>
<p><strong><a href="mailto:mchaban@observer.com">mchaban [at] observer.com</a></strong> |<strong> <a href="http://twitter.com/MC_YC">@MC_NYC</a></strong></p>
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		<content:encoded><![CDATA[<p><div id="attachment_205080" class="wp-caption alignleft" style="width: 310px"><a rel="attachment wp-att-205080" href="http://www.observer.com/2011/12/how-invested-is-bruce-ratner-in-prefab-oh-only-a-few-million/picture-5-10/"><img class="size-medium wp-image-205080" title="Picture 5" src="http://nyoobserver.files.wordpress.com/2011/12/picture-5-e1323724468793.png?w=300&h=216" alt="" width="300" height="216" /></a><p class="wp-caption-text">Raise high the roof beams, Mr. Ratner. (SHoP_</p></div></p>
<p>Last week, <em>The Observer</em> looked at <a href="http://www.observer.com/2011/12/the-mod-squad-will-bruce-ratner-transform-the-way-new-york-builds-or-is-prefab-another-project-too-far/">Bruce Ratner's plans for a prefabricated Atlantic Yards project</a>—whether he was serious about the project and whether he could achieve the steep 20 percent savings he claimed for the modular building process. A number of real estate professionals were skeptical on both counts, but they all pointed to the developers out-sized investment in prefab technology as an indicator of his seriousness. Now we know just how much of an investment that has been.<!--more--></p>
<p><a href="http://online.wsj.com/article/SB10001424052970203430404577092902221433394.html">Forest City Ratner has spent $3.5 million on research and development for prefab construction</a>, according to <em>The Journal</em>, which dug the number out of its annual report. Since Mr. Ratner began considering prefab apartment towers in 2009, that is more than a million dollars per year. Add to that <a href="http://atlanticyardsreport.blogspot.com/2011/10/secret-history-of-forest-citys-prefab.html">the lawsuit Forest City helped fight</a>, and this seems like a considerable commitment to this new approach.</p>
<p>This may put to rest claims that the developer was only looking at prefab as a means to break the unions and get a better rate from them on Atlantic Yards. Then again, with 15 towers containing millions of square feet of space, a few million could be but a drop in the bucket if it means bigger labor saving on the future of the site.</p>
<p>The entire project has been predicted to cost $5 billion, so even a 5 percent reduction in costs through labor negotiations could equal $250 million in savings. Even if Forest City Ratner were to spend $50 million researching prefab construction, if it gets the labor unions to bend and build a cheaper traditional building, that would be money well spent.</p>
<p><strong><a href="mailto:mchaban@observer.com">mchaban [at] observer.com</a></strong> |<strong> <a href="http://twitter.com/MC_YC">@MC_NYC</a></strong></p>
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