That Horrible Thing They Did to Your Facepage Started With Four Guys and a Hackathon

popperfb e1316729967642 That Horrible Thing They Did to Your Facepage Started With Four Guys and a Hackathon

If you are anything like Betabeat, you cover your eyes every time you’re forced to confront your new Timeline-ified Facebook profile. No, Facebook! Why? Things are all askew chronologically, zig-zagging this way and that. We’re convinced fewer people actually see what you post because of the layout, stalking others is less linear, smartphone photos can’t stand up to the larger display format, and . . . and . . . well change is bad, okay. No “like” for Timeline.

So it comes as a particular slight to know that this discomforting development was cooked up by just four people in one (regrettable) night:

“Timeline started as a Hackathon project in late 2010 with two full-time engineers, an engineering intern, and a designer building a working demo in a single night. The full team ramped up in early 2011, and the development team was split into design, front-end engineering, infrastructure engineering, and data migrations. By doing staged and layered prototyping, we achieved an amazing amount of development parallelism and rarely was any part of the team blocked by another.”

An intern! No wonder.