‘Brogramming’ Phenomenon Being Taken Way Too Seriously

Insufficiently ironic BusinessWeek article cues hysteria.

BusinessWeek is feeling some backlash from a story on the rise of the brogrammers, programmers who supposedly drink beer and pop their collars and make out with girls, just like frat guys. We love a fake trend story just as much as the next blog, but yeesh. Even we’re starting to get embarrassed. This is like the time the news media thought owling was a thing. “I think BusinessWeek got punk’d,” tweeted TechCrunch’s Alexia Tsotsis.

But did they? At this point, who is in on what joke has gotten rather muddled. Read More

‘Brogramming’ Phenomenon Being Taken Way Too Seriously