Mitt Romney released a new Spanish-language ad today, “Country of Immigrants” featuring his son, Craig, discussing the family’s roots in Mexico.
“I’m Craig Romney. I would like to tell you how my father, Mitt Romney, thinks. He values very much that we are a nation of immigrants. My grandfather George was born in Mexico. For our family the greatness of the United States is how we respect and help each other, regardless of where we come from,” Craig says in the ad.
Mitt Romney has, thus far, refrained from outlining a specific immigration policy. In the new commercial, Craig simply says his father “will work on a permanent solution to the immigration system, working with leaders of both parties.”
Polls show President Barack Obama beating Mr. Romney by a wide margin among Latino voters and Republicans believe it may be vital for Mr. Romney to close this gap. However, polls also show immigration isn’t necessarily the most important issue for Hispanic voters.
Watch Mr. Romney’s new ad below.