Internet treasure hunts are nothing new, just take a look at Geocaching for proof of that. But this week, Ke$ha, the auto-tuned Illuminati supporting pop sensation, launched an online treasure hunt for her fans. The goal is for them to unlock songs from her upcoming album Warrior.
A new location is revealed when enough Animals (Ke$ha’s special name for her legion of fans) tweet using the hashtag, #KESHAWARRIOR. Then it’s up to fans to find that location in real life, unearth the clue hidden there and let Ke$ha know via Twitter.
One clue was found yesterday by Justin Pease, whose Twitter bio describes him as a “Florida boy turned Hollywood professional.” He followed Ke$ha’s clue to a 7-Eleven. After Ke$ha acknowledged the clue, she explained that the 7-Eleven was where she “used to get slurpees at and spike them” and then “sneak into metal shows.”
A few minutes later, Ke$ha unlocked a song called “C’mon,” which went up on iTunes this afternoon.
Ke$ha, now a champion of open source coding, is “feelin’ like a sabertooth ti-grr and sipping on a warm Budweis-er.”