There’s no better day than today to ditch your old, depressing undergarments and score some new ones. Why? Because it’s National Underwear Day!
Underwear is often considered a sartorial afterthought; after all, they’re hidden all day save for the few seconds before bed. But with the right pair between your legs you’ll feel like you can rule the world.
Lucky for you the Observer rounded up the hottest intimates on the market today, ranging from tighty-whities with a Scandinavian twist to glow in the dark panties. Enticed yet? Check out the slideshow.