Roger Vivier Fetes Limited Edition Bag at Art Basel Miami

Lunchtime Fashion Break at Basel

The unique collaboration between Vivier creative director Bruno Frisoni and Design Miami founder Ambra Medda resulted in a luxurious, colorful bag. (Photo courtesy of BFA)
Roger Vivier-mosphere
Roger Vivier's new bag features a degradé of rainbow sequins. (Photo courtesy of BFA)
Roger Vivier-mosphere
Freida Pinto, Bruno Frisoni, and Ines de la Fressange hug at Roger Vivier's Miami party. (Photo courtesy of BFA)
Freida Pinto, Bruno Frisoni, Ines de la Fressange
Nadja Swarovski made an appearance. (Photo courtesy of BFA)
Nadja Swarovski
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The Roger Vivier party featured yummy cookies. (Photo courtesy of BFA)
Roger Vivier-mosphere, Cookie-mosphere
Amanda Hearst and Hassan Pierre were in attendance. (Photo courtesy of BFA)
Amanda Hearst, Hassan Pierre
Servers shared yummy treats with guests. (Photo courtesy of BFA)
Food-mosphere
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Churros and chocolate were on the menu at the Roger Vivier party. (Photo courtesy of BFA)
Food-mosphere
Jean Pigozzi, Celia Chou, and Silas Chou were in attendance. (Photo courtesy of BFA)
Jean Pigozzi, Celia Chou, Silas Chou
Fan art made an appearance. (Photo courtesy of BFA)
Fan-mosphere
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Miami living is easy going. (Photo courtesy of BFA)
The Miami Beach Edition-mosphere
Mia Moretti, Cleo Wade, and Margot got all dressed up with somewhere to go. (Photo courtesy of BFA)
Mia Moretti, Cleo Wade, Margot
Ambra Medda and Ines de la Fressange pose with the bag. (Photo courtesy of BFA)
Ambra Medda, Ines de la Fressange
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Nektar De Stagni DJ-ed. (Photo courtesy of BFA)
Nektar De Stagni

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Roger Vivier got the Art Basel treatment yesterday when it presented its limited edition Miss Viv’ L’ArcoBaleno handbag at a chic luncheon at the Miami Beach Edition Hotel. The unique collaboration between Vivier creative director Bruno Frisoni and Design Miami founder Ambra Medda resulted in a luxurious, colorful bag that features a degradé of rainbow sequins, mounted in an escalating ombre design. The look was inspired by Ambra’s e-commerce site L’ArcoBaleno, the Italian word for rainbow.

Guests included Nadja Swarovski, Bettina Prentice, Decades owner Cameron Silver, actress Freida Pinto and a slew of New York-based fashion editors who all waited patiently to wish Ms. Medda their best. “Bruno wanted to design a bag that was joyful and based on the website,” said Ms. Medda, clad in a pop art-inspired Valentino sheath, perfect for revealing her small baby bump. “It was Bruno’s idea to create this spectrum of colors and he knew that they wanted someone young to collaborate with for the brand and someone who would wear an evening bag with, say, a very casual look. Even though the bag is quite rich, I’d marry it with jeans and make the look more youthful.”

Mr. Frisoni circled the room on the arm of longtime Viver muse Ines de la Fressange, popping in and out for Italian-style cocktails and a touch of sun. “When we started working together, I immediately thought that Ambra was such a great woman with a great site, which deserved a limited edition design,” said Mr. Frisoni. “I wanted a class so I took our iconic Roger Viver Miss Viv and used the rainbow colors in an array of sequences.” As the outside sun dipped in and out behind rain clouds, one could be certain a rainbow was in the distance.

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