Amazon Prime Is Slashing Membership Costs This Friday Only

So you have no excuse not to watch Transparent

Transparent stars Jeffrey Tambor and Bradley Whitford won Emmys this year, which means consumers get a better deal on Amazon Prime. (Photo: Amazon)

Actors Bradley Whitford and Jeffrey Tambor won Emmys for Transparent this year, which means Amazon customers get a better deal on Prime. (Photo: Amazon)

Your weekend binge watch just got a lot more affordable—and Amazon is to thank.

To celebrate its five wins at Sunday’s Primetime Emmy Awards, the site is slashing Amazon Prime memberships from $99 to $67 this Friday only. The one year flat rate gets you free two-day shipping, cheaper overnight shipping and access to Prime Instant Video.

The deal is valid from 12 AM ET to 11:59 PM PT on Friday, which means East Coasters get an extra three hours to join.

Amazon’s victory lap at this year’s Emmys was thanks to its comedy Transparent. Star Jeffrey Tambor won the Emmy for Lead Actor in a Comedy Series, and series creator Jill Soloway won an award for directing. At the Creative Arts Emmy Ceremony, held last week, Bradley Whitford was named the best Guest Actor in a Comedy series, and the show also won awards for costumes and theme music.

Season two of Transparent will debut on Amazon December 4.

Amazon Prime Is Slashing Membership Costs This Friday Only