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Food Industry

By Drew Grant 5/15/12 3:36pm

Food Industry

Fun times at the cheese show

World’s Best Cheeses Food Show: Artisanal Munchies Hit Midtown

This morning, staffers of The New York Observer were treated to a lactose surprise: as we entered our building on 321 West 44th St., a sad woman in the lobby sat next to a giant billboard advertising something called World’s Best Cheeses. The logo on the sign was a mouse with a crown flying a small airplane into a moon of cheese. Color us interested; we took it upon ourselves to investigate the people behind the Mouse King and his trip to the orbiting cheese satellite. Through some Pulitzer-caliber journalism–we asked the sad lady what she was promoting– we found out that The World’s Best Cheeses Show had come to town…and was taking place in our building, no less! Read More

By Drew Grant 1/17/12 12:23pm

Food Industry

Abbe Diaz's PX ME

Watch This Bizarre Anti-Gawker Trailer For Abbe Diaz’s PX Me (Video)

If you are a hardcore fan of food industry gossip, you probably remember Abbe Diaz, the bootstrap socialite and ex-maître d’ who spent a bit of time between 2004 and 2009 being one of Gawker’s favorite micro-fameballing targets. Ms. Diaz, whose website PXThis.com was as confusing as it was juicy (we admit: we kind of miss the forums some days), managed to parlay her 15 minutes into a book deal in 2004, titled PX This (How I Became a Published Author, Got Micro-Famous, and Married a Millionaire). (Or just PX This.: (diary of the potted plant).)

None of which does anything to explain the book trailer she just released for a follow-up to PX This. In fact, it might be better to go into this trailer without any knowledge of Ms. Diaz or her feuds with various media outlets at all. It’s more fun that way. Read More