Coca-Cola and Pepsi have been battling for brand supremacy for decades through advertisements, slogans and celebrity endorsements. The cola wars have brought us “The Choice of a New Generation,” “Can’t Beat The Real Thing” and the short-lived, inexplicably bleached Crystal Clear Pepsi with accompanying Van Halen soundtrack. And back in the ’90s, we even watched as two of our most iconic pop idols sold their names to each soda: Britney Spears to Pepsi and Christina Aguilera to Coke.
Now, Coke and Pepsi have done the previously unthinkable and banded together to fight a common enemy: the New York City health department. Read More