There are some websites that were just made to have ebook imprints. Like McSweeney’s. Or Salon.com. Or Emily Gould’s thing. But more importantly Thought Catalog. Yes, the post-tween insta-nostalgia festival was basically designed to sell books for $1.99 from authors who think they’ve written the next Perks of Being a Wallflower-meets-Lady Chatterley’s Lover.

And you know what? We would read these books. We would pretend that we were only hate-reading them, but we would devour them like the pieces of pop-culture cotton candy that they were. Case in point: Read More