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	<title>Observer &#187; Alice Roi</title>
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		<title>Observer &#187; Alice Roi</title>
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		<title>Fashion News Round-Up: Donatella&#8217;s Gala; Von Furstenberg&#8217;s Administration; Beyoncé&#8217;s Sister</title>

		<comments>http://observer.com/2008/07/fashion-news-roundup-donatellas-gala-von-furstenbergs-administration-beyoncs-sister/#comments</comments>
		<pubDate>Thu, 31 Jul 2008 21:42:27 -0400</pubDate>
					<link>http://observer.com/2008/07/fashion-news-roundup-donatellas-gala-von-furstenbergs-administration-beyoncs-sister/</link>
			<dc:creator>Irina Aleksander</dc:creator>
				
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		<description><![CDATA[<p><img class="alignleft" src="http://nyoobserver.files.wordpress.com/2011/06/versace073108.jpg?w=197&h=300" />Donatella Versace has announced that she'll sponsor the Whitney Museum's 2008 Gala on October 20th, and will collaborate with Julian Schnabel, Marc Quinn and Wangechi Mutu on creating three pieces of jewelry to be auctioned during the event. [<a href="http://www.wwd.com/lifestyle-news/versace-to-sponser-whitney-museum-gala-1689701" target="_blank">WWD</a>] </p>
<p>Diane von Furstenberg was re-elected as the president of the Council of the Fashion Designers of America. [<a href="http://www.wwd.com/business-news/von-furstenberg-unanimously-reelected-as-cfda-president-1691592" target="_blank">WWD</a>] </p>
<p>Beyoncé's sister, Solange Knowles, is now an Ambassador for Armani Jeans. [<a href="http://www.vogue.co.uk/news/daily/080731-solange-knowles-for-armani-jeans.aspx" target="_blank">Vogue UK</a>] </p>
<p>Warner Brothers is producing a Supergirl-themed contemporary line designed by New York power trio Shoshanna Lonstein Gruss, Alice Roi and Abaete designer Laura Poretzky. [<a href="http://www.wwd.com/markets-news/the-designers-team-up-for-supergirl-collection-1689708" target="_blank">WWD</a>] </p>
<p>Someone <em>at Elle</em> might get fired for air-brushing Jessica Simpson to the point of non-recognition. [<a href="http://nymag.com/daily/fashion/2008/07/elle_robs_jessica_simpson_of_h.html" target="_blank">The Cut</a>] </p>
]]></description>
		<content:encoded><![CDATA[<p><img class="alignleft" src="http://nyoobserver.files.wordpress.com/2011/06/versace073108.jpg?w=197&h=300" />Donatella Versace has announced that she'll sponsor the Whitney Museum's 2008 Gala on October 20th, and will collaborate with Julian Schnabel, Marc Quinn and Wangechi Mutu on creating three pieces of jewelry to be auctioned during the event. [<a href="http://www.wwd.com/lifestyle-news/versace-to-sponser-whitney-museum-gala-1689701" target="_blank">WWD</a>] </p>
<p>Diane von Furstenberg was re-elected as the president of the Council of the Fashion Designers of America. [<a href="http://www.wwd.com/business-news/von-furstenberg-unanimously-reelected-as-cfda-president-1691592" target="_blank">WWD</a>] </p>
<p>Beyoncé's sister, Solange Knowles, is now an Ambassador for Armani Jeans. [<a href="http://www.vogue.co.uk/news/daily/080731-solange-knowles-for-armani-jeans.aspx" target="_blank">Vogue UK</a>] </p>
<p>Warner Brothers is producing a Supergirl-themed contemporary line designed by New York power trio Shoshanna Lonstein Gruss, Alice Roi and Abaete designer Laura Poretzky. [<a href="http://www.wwd.com/markets-news/the-designers-team-up-for-supergirl-collection-1689708" target="_blank">WWD</a>] </p>
<p>Someone <em>at Elle</em> might get fired for air-brushing Jessica Simpson to the point of non-recognition. [<a href="http://nymag.com/daily/fashion/2008/07/elle_robs_jessica_simpson_of_h.html" target="_blank">The Cut</a>] </p>
]]></content:encoded>
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		<title>Letters to the Editor</title>

		<comments>http://observer.com/2001/06/letters-to-the-editor-2/#comments</comments>
		<pubDate>Mon, 04 Jun 2001 00:00:00 -0400</pubDate>
					<link>http://observer.com/2001/06/letters-to-the-editor-2/</link>
			<dc:creator>NYO Staff</dc:creator>
				
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		<description><![CDATA[<p>Dear Old Grandma</p>
<p>To the Editor:</p>
<p> Hilton Kramer's review of the enjoyable traveling exhibition Grandma Moses in the 21st Century [A Critic's View, "Grandma Moses Is Back, And She's Enchanting," May 21] was a welcome read.</p>
<p> Ms. Moses painted not on canvas but on Masonite, a composition board normally used in the construction trades. She found this material very practical. It is reported that once, when a customer asked for 10 paintings and she had only nine, she reached for a saw and cut a picture in half to satisfy his numerical quota. This story reflects how Moses' astonishing fame was built upon her independence, honesty and uncomplaining work ethic-all done with humor and to good effect. These were qualities particularly cherished by Americans during the 1940's and 50's.</p>
<p> Steven H. Miller</p>
<p>Executive Director,</p>
<p>the Bennington Museum</p>
<p>Bennington, Vt.</p>
<p> All Steamed Up</p>
<p> To the Editor:</p>
<p> You might be interested to know that Con Ed [Editorials, "Con Ed's Dirty Air," May 14] has two other oil-burning boilers in operation at their East River Generating Station at 14th Street and Avenue C in Manhattan.</p>
<p> Con Ed is proposing to "repower" the 14th Street plant by adding two boilers, but they claim that these new boilers will burn only natural gas, except during emergencies. Con Ed wants a non-interruptible flow of natural gas through the Bronx and Manhattan, but no such gas line exists to date-and Con Ed gets to determine what is an "emergency."</p>
<p> They also want to apply pollution credits from the Waterside Steam Station to the East River Station. These pollution credits will allow Con Ed to dump tons and tons of toxic pollutants into our environment over and above what the law allows, yet the state D.E.C. has awarded Con Ed the permits.</p>
<p> Politicians have condemned New York City residents to "severe non-attainment status" as far as meeting Clean Air Act requirements, and now they proclaim that we have an energy crisis. We don't have an energy crisis-we have a leadership crisis!</p>
<p> Debra K. Hevner</p>
<p>President, Downtown Residents</p>
<p>for Community Empowerment</p>
<p>Manhattan</p>
<p> Arma Columnistique Cano</p>
<p> To the Editor:</p>
<p> Congratulations to Michael Thomas [The Midas Watch, "Let Me Be Your Guide: I Understand Bush Men," May 21] for his insightful article. He reveals the biases of Maureen Dowd and Joe Conason. Neither of them has printed one fair article on our President since the beginning of the year. One can only hope that those two will one day find it within themselves to lay down their arms and join us in discussion of political issues without the vitriol and personal destruction that were the hallmarks of the Clinton era.</p>
<p> Ryan Medrano</p>
<p>Manhattan</p>
<p> Beauty Bias</p>
<p> To the Editor:</p>
<p> "I find white people more beautiful"-you wouldn't print that, and if you did, you would be condemned as racist. So why, in your May 7 issue ["Alice Roi, the 25-Year-Old Designer, Is Thinking Girl's Anti-Shoshanna"], does Alice Roi assert that "I find black and Hispanic people more beautiful"? This condescending pandering is merely sugar-coated racism, and stupid as well, since Hispanics are of many races.</p>
<p> Tom Oleson</p>
<p>Gig Harbor, Wash.</p>
<p> Win, Place or I.P.O.</p>
<p> To the Editor:</p>
<p> "Nags and Thoroughbreds on the Street" [Heard on the Bloomberg, May 28] insightfully notes the many similarities between stock-investing and horse-betting, and quips that one difference between the two is that, at the track, chiefs need not write quarterly reports. But unnoted is a major distinction that makes all the difference.</p>
<p> What makes stock markets inefficient is irrational traders (dumb money), whose trades cause prices to differ from values. Since the life of a stock is indefinite, rational investors (smart money) won't always correct these mistakes.</p>
<p> At the racing track, inefficiencies arise when the odds being set by bettors are inconsistent between betting pools-for instance, when more is bet on a horse to win than to place-or when a daily double pays more than a parlay (taking the winnings of the first race to bet on the second). But these inefficiencies can be corrected by the smart money in the very last few minutes before the race.</p>
<p> That may explain why so many Wall Street denizens spend so much time at the track.</p>
<p> Lawrence Cunningham</p>
<p>Manhattan</p>
]]></description>
		<content:encoded><![CDATA[<p>Dear Old Grandma</p>
<p>To the Editor:</p>
<p> Hilton Kramer's review of the enjoyable traveling exhibition Grandma Moses in the 21st Century [A Critic's View, "Grandma Moses Is Back, And She's Enchanting," May 21] was a welcome read.</p>
<p> Ms. Moses painted not on canvas but on Masonite, a composition board normally used in the construction trades. She found this material very practical. It is reported that once, when a customer asked for 10 paintings and she had only nine, she reached for a saw and cut a picture in half to satisfy his numerical quota. This story reflects how Moses' astonishing fame was built upon her independence, honesty and uncomplaining work ethic-all done with humor and to good effect. These were qualities particularly cherished by Americans during the 1940's and 50's.</p>
<p> Steven H. Miller</p>
<p>Executive Director,</p>
<p>the Bennington Museum</p>
<p>Bennington, Vt.</p>
<p> All Steamed Up</p>
<p> To the Editor:</p>
<p> You might be interested to know that Con Ed [Editorials, "Con Ed's Dirty Air," May 14] has two other oil-burning boilers in operation at their East River Generating Station at 14th Street and Avenue C in Manhattan.</p>
<p> Con Ed is proposing to "repower" the 14th Street plant by adding two boilers, but they claim that these new boilers will burn only natural gas, except during emergencies. Con Ed wants a non-interruptible flow of natural gas through the Bronx and Manhattan, but no such gas line exists to date-and Con Ed gets to determine what is an "emergency."</p>
<p> They also want to apply pollution credits from the Waterside Steam Station to the East River Station. These pollution credits will allow Con Ed to dump tons and tons of toxic pollutants into our environment over and above what the law allows, yet the state D.E.C. has awarded Con Ed the permits.</p>
<p> Politicians have condemned New York City residents to "severe non-attainment status" as far as meeting Clean Air Act requirements, and now they proclaim that we have an energy crisis. We don't have an energy crisis-we have a leadership crisis!</p>
<p> Debra K. Hevner</p>
<p>President, Downtown Residents</p>
<p>for Community Empowerment</p>
<p>Manhattan</p>
<p> Arma Columnistique Cano</p>
<p> To the Editor:</p>
<p> Congratulations to Michael Thomas [The Midas Watch, "Let Me Be Your Guide: I Understand Bush Men," May 21] for his insightful article. He reveals the biases of Maureen Dowd and Joe Conason. Neither of them has printed one fair article on our President since the beginning of the year. One can only hope that those two will one day find it within themselves to lay down their arms and join us in discussion of political issues without the vitriol and personal destruction that were the hallmarks of the Clinton era.</p>
<p> Ryan Medrano</p>
<p>Manhattan</p>
<p> Beauty Bias</p>
<p> To the Editor:</p>
<p> "I find white people more beautiful"-you wouldn't print that, and if you did, you would be condemned as racist. So why, in your May 7 issue ["Alice Roi, the 25-Year-Old Designer, Is Thinking Girl's Anti-Shoshanna"], does Alice Roi assert that "I find black and Hispanic people more beautiful"? This condescending pandering is merely sugar-coated racism, and stupid as well, since Hispanics are of many races.</p>
<p> Tom Oleson</p>
<p>Gig Harbor, Wash.</p>
<p> Win, Place or I.P.O.</p>
<p> To the Editor:</p>
<p> "Nags and Thoroughbreds on the Street" [Heard on the Bloomberg, May 28] insightfully notes the many similarities between stock-investing and horse-betting, and quips that one difference between the two is that, at the track, chiefs need not write quarterly reports. But unnoted is a major distinction that makes all the difference.</p>
<p> What makes stock markets inefficient is irrational traders (dumb money), whose trades cause prices to differ from values. Since the life of a stock is indefinite, rational investors (smart money) won't always correct these mistakes.</p>
<p> At the racing track, inefficiencies arise when the odds being set by bettors are inconsistent between betting pools-for instance, when more is bet on a horse to win than to place-or when a daily double pays more than a parlay (taking the winnings of the first race to bet on the second). But these inefficiencies can be corrected by the smart money in the very last few minutes before the race.</p>
<p> That may explain why so many Wall Street denizens spend so much time at the track.</p>
<p> Lawrence Cunningham</p>
<p>Manhattan</p>
]]></content:encoded>
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		<title>Alice Roi, the 25-Year-Old Designer, Is Thinking Girl&#8217;s Anti-Shoshanna</title>

		<comments>http://observer.com/2001/05/alice-roi-the-25yearold-designer-is-thinking-girls-antishoshanna/#comments</comments>
		<pubDate>Mon, 07 May 2001 00:00:00 -0400</pubDate>
					<link>http://observer.com/2001/05/alice-roi-the-25yearold-designer-is-thinking-girls-antishoshanna/</link>
			<dc:creator>Alexandra Jacobs</dc:creator>
				
		<guid isPermaLink="false">http://www.observer.com/2001/05/alice-roi-the-25yearold-designer-is-thinking-girls-antishoshanna/</guid>
		<description><![CDATA[<p>Fashion designer Alice Roi has an expression-"Too Shoshanna "-meaning too frilly and</p>
<p>puerile.</p>
<p> "It's like an empire dress," said Ms. Roi, who'll find out</p>
<p>on June 14 whether she's won the Council of Fashion Designers of America's</p>
<p>Perry Ellis Award for Womenswear (think Best New Artist Grammy). "' Woo-hoo ! I have a body like a stripper,</p>
<p>what should I wear?' … Everybody gets mentally masturbatory, obsessed with</p>
<p>their own aesthetic."</p>
<p> Though they are both nightlife-loving, busty, 25-year-old</p>
<p>Jewish brunettes who grew up in New York City against a background of</p>
<p>privilege, Ms. Roi is in many respects the anti-Shoshanna. Unlike the sleek Ms.</p>
<p>Lonstein, who models her own designs in the pages of Cosmo and around town, the slightly scrappy, freckled Ms. Roi</p>
<p>prefers hanging out in generic track pants, tank tops and flip-flops, as if to</p>
<p>cleanse her palate of the complicated ideas expressed in her collections.</p>
<p> Ms. Lonstein's line is</p>
<p>fundamentally dumb, based on the premise that women need someone to lay out an</p>
<p>outfit for them: matching dress, matching thong, matching handbag. Ms. Roi's</p>
<p>clothes require thought. Her fall line features not the ribbons,cherriesand froufrou</p>
<p>popular with Shoshanna and her compatriots of "pretty" (Cynthia Rowley, Kate</p>
<p>Spade et al.), but prints of wandering deer, 19th-century caricatures by</p>
<p>Daumier and sweat guards.</p>
<p> "It's not just ' I'm</p>
<p>feeling flowers !'" said Ms. Roi. "I wanted to say something a bit more</p>
<p>concerned-morose, even."</p>
<p> The Greene Street boutique Kirna Zabête is almost sold out</p>
<p>of Ms. Roi's designs for spring, which include deeply V-necked tops and buttery</p>
<p>hip-huggers. "Nobody dresses head-to-toe Alice Roi," said Sarah Hailes, a</p>
<p>co-owner. "They all know how to mix it up with Balenciaga or whatever. Ohmigod,</p>
<p>because there's nothing geekier, or less modern, than having a matching purse</p>
<p>in the floral print of your bustier."</p>
<p> Not that there was ever much danger of Ms. Lonstein getting</p>
<p>nominated for a Perry Ellis Award. While the CFDA's Designer of the Year</p>
<p>nominees are predictably mainstream-Calvin Klein, Helmut Lang and Tom Ford for</p>
<p>Gucci ("Women get no props," sighed Ms. Roi)-the newcomer nominees are getting</p>
<p>fringier and fringier. Quite literally so in the case of last year's winner,</p>
<p>Miguel Adrover, he of the deconstructed Burberry trench coat. And among this</p>
<p>year's nominees-and Ms. Roi's competition-is Imitation of Christ, known for</p>
<p>slapping four-figure price tags on dolled-up Salvation Army finds.</p>
<p> Ms. Roi wants to dispense with the gimmicks. "Personally, if</p>
<p>I were a dead designer and I'd put all this work into my line and I knew</p>
<p>someone was going around cutting up my stuff, I'd be furious," she said. "It's</p>
<p>like no respect."</p>
<p> For her part, Ms. Roi is accustomed to respect with a</p>
<p>capital R. Her life reads like an amped-up version of Kay Thompson's Eloise at the Plaza .</p>
<p> She was born Alice Roy</p>
<p>Blumenthal, named for her late paternal grandmother, who savvily binged on</p>
<p>property around town during the Depression ("That was her gig," said Ms. Roi),</p>
<p>and her late paternal uncle Roy, a noted ladies' man who authored a book called</p>
<p> The Practice of Public Relations . Ms.</p>
<p>Roi's father, Jerry Blumenthal, died when she was 12. "My father was a very headstrong</p>
<p>person, not a nice one," she said.</p>
<p> She chose Roy for her professional name and made it Roi , French for "king." Her label</p>
<p>features a small tiara. "Because it's like I'm a king," she said. "I'm a</p>
<p>princess, but I can be king."</p>
<p> The jewel in the Blumenthal</p>
<p>crown is the Inn at Irving Place, a boutique hotel popular with</p>
<p>celebrities-in-hiding, run by Alice's mother, Naomi Blumenthal. Mrs. B., as she</p>
<p>is known to some, is a tall, meticulously dressed woman who says Alice was born</p>
<p>"with a crayon in her hand." She runs the hotel with Alice's 28-year-old</p>
<p>sister, Sarah, who shuttles from an apartment uptown. The powerhouse female</p>
<p>trio constantly monitor each other's whereabouts by cell phone. Male friends</p>
<p>and cousins always seem to be scurrying around the hotel attending to their</p>
<p>needs. Recently, Sarah Blumenthal had the walls of the hotel bar painted</p>
<p>shocking Schiaparelli pink.</p>
<p> Ms. Roi lives in a dollhouse-like, gleefully untidy</p>
<p>one-bedroom apartment downstairs from her mother in another Blumenthal-owned</p>
<p>building a few blocks from the hotel. A recent visit found T-shirts piled in</p>
<p>the TV cabinet, Vuitton and Chanel handbags tumbling out of kitchen cupboards,</p>
<p>and family photographs stuffed in a maxi-pad box. On the kitchen counter was a</p>
<p>bottle of Kaopectate, an open bag of double-chocolate Milanos, a pink container</p>
<p>of birth-control pills and Xanax ("For the plane," she said). Nan Goldin's book</p>
<p>of photographs, The Ballad of Sexual</p>
<p>Dependency , was next to the bed, which was covered by leopard-print sheets.</p>
<p>A drawer was spilling over with bras and panties. "I never wear underpants,</p>
<p>really, but I love underwear," said Ms. Roi, as she fingered something ecru and</p>
<p>lacy.</p>
<p> In early adolescence, young Alice wore ear cuffs, skull</p>
<p>earrings and Doc Marten knock-offs as she trooped off to Point O' Pines</p>
<p>sleepaway camp in Lake George. She was tormented by fellow campers. "They</p>
<p>spread a rumor that I was a devil worshiper," she said. "Meanwhile, they're</p>
<p>wearing Keds without laces and 12 pairs of socks. They were the worst people</p>
<p>ever in the history of people. They hated me. They hated me ."</p>
<p> Back in the city, Ms. Roi went underage to clubs such as</p>
<p>Carmelita's and Octagon and changed outfits 35 times a day. At Friends</p>
<p>Seminary, she designed a senior-yearbook page with herself sniffing a daisy and</p>
<p>quoting Mae West: Too much of a good</p>
<p>thing can be wonderful .</p>
<p> "I used to be the</p>
<p>biggest homegirl you ever met, ever ever ,"</p>
<p>she said. "I had a nose ring; I had so many piercings, my ears split so bad I</p>
<p>had to have them sewn up." She puts models of different races in her show</p>
<p>because, she said, "aesthetically,Ifind black and Hispanic people more</p>
<p>beautiful." She believes her collection has "a hip-hop sensibility."</p>
<p> "I love really, really, really short skirts," she</p>
<p>said."Not,' Ooh , Gwyneth looks so</p>
<p>sexy.' Not Alexandra von Furstenberg or whatever pursing her lips up and going ' Mmmmm ,short</p>
<p>skirts-how delightful, 'butrather,</p>
<p>'C'mon, let's shake whatyourmama gave</p>
<p>you!'"</p>
<p> Duringher sophomore year</p>
<p>at New York University, she had such debilitatingpanicattacks that she</p>
<p>sometimes hired a car to idle outside for her between classes. During part of</p>
<p>her senior year, she roomed with a stripper from Scores.</p>
<p> Like Eloise, Ms. Roi has a dog who looks like a cat (a</p>
<p>Yorkie named Sonia, after designer Sonia Rykiel), a European maid and a</p>
<p>penchant for repeating things thrice. (Plans for her spring 2002 line: "Hippie,</p>
<p>hippie, hippie meets S&amp;M.")</p>
<p>  </p>
<p> Liv Tyler: 'Creamy'</p>
<p> If Eloise had made it past adolescence, she might well have</p>
<p>been smoking Marlboro Lights, drinking Pilsner beer and belching freely, as Ms.</p>
<p>Roi was on a recent evening as she sat on a couch in her mother's hotel, next</p>
<p>to her boyfriend of four months, Marc Beckman. A dark-haired 31-year-old who</p>
<p>quit a legal career to start an expensive cosmetics line called Défilé, he was</p>
<p>more dressed up than Ms. Roi: a black Hugo Boss suit, a hooded sweater trimmed</p>
<p>with frayed wool and a swirly Vivienne Westwood ring on his right hand. She was</p>
<p>wearing jeans, a gray sweatshirt and a chipping black pedicure wedged into</p>
<p>Donna Karan espadrilles.</p>
<p> "The award is driving me crazy. I'm having nightmares," said</p>
<p>Ms. Roi, referring to the CFDA ceremony on June 14.</p>
<p> "She had a nightmare that I was wearing Imitation of</p>
<p>Christ," said Mr. Beckman. " Shaddup .</p>
<p>You are not having nightmares." He eyed a tray of petit fours.</p>
<p> "With five people, I'm</p>
<p>fine," said Ms. Roi. "More than five people, I start having big problems. With</p>
<p>a lot of people, I freak out. Freak out .</p>
<p>If I win, I'll be really upset. I'll be like, 'I don't deserve this, I'm not</p>
<p>good enough!' And if I don't win, I'll feel like, 'Gimme that award, I need</p>
<p>it!' Either way, it's fucked up."</p>
<p> The subject turned to</p>
<p>business, something Ms. Roi isn't crazy about. She would like to be backed by</p>
<p>someone other than her mother.</p>
<p> "Right now, I'm coasting," she said. "I think I'm coasting</p>
<p>right now, breaking even. In some ways, I like keeping it a precious thing, but</p>
<p>I can't anymore, because what happens today is Janet Jackson sends in how far</p>
<p>her nipples are from each other, because she wants pants and a jacket and this</p>
<p>and that, and then it's like, 'In fact, I'd really like it if you make this for</p>
<p>me in denim.' And then, at the same time, I am trying to design pre-spring. I</p>
<p>start to get buried."</p>
<p> While Ms. Roi acknowledged the importance of celebrity</p>
<p>clients for publicity, she expressed frustration with their whims. She</p>
<p>described a fitting that had taken place with actress Liv Tyler ("boisterous in</p>
<p>the middle") the day before. "There was a cream satin outfit that we showed on</p>
<p>the runway, but Liv wanted it in navy because she felt like the cream satin was</p>
<p>a bit too … she felt too Elvis-y. And also she's very creamy herself, so she thought she'd look washed out. So it's hard,</p>
<p>because I want to design, rather than being a dressmaker. Explore and explore</p>
<p>and explore an idea until I get it to what I consider to be perfection. Then</p>
<p>doodles and doodles and doodles, and sketches and sketches and sketches … I</p>
<p>just want them to keep saying, 'Good collection, good collection, good</p>
<p>collection.' I don't even want it to be 'Great</p>
<p>collection.' I just want good. Because in my life and my relationships, I</p>
<p>appreciate solid people more than the strange characters that come in and</p>
<p>out-like Marc," she said, poking him.</p>
<p> Mr. Beckman felt she was getting off-message, that she</p>
<p>should stick to talking about business. "Alice isn't saying the right thing,"</p>
<p>he said, like a concerned public-relations man.</p>
<p> Ms. Roi is not sure she wants to make the compromises</p>
<p>necessary to expand her company. "I would like my stuff in the store to look</p>
<p>like it does in the show," she said. "I do make a sellable line, but it drives</p>
<p>me nuts. The stores always buy the most mundane and awful … they always buy the</p>
<p>real no-brainers. And then when I see it in the stores, I get upset. And I</p>
<p>think, 'This is what people think of me-that's terrible!' I feel it's not</p>
<p>representing me."</p>
<p> As the conversation drew to a close, Ms. Roi, who has a</p>
<p>"sitting-still problem," jumped up to show her boyfriend the day's purchases: a</p>
<p>bag full of sheer underthings, bras and thongs in black and white, which she</p>
<p>laid over the carpet.</p>
<p> A few days later, Ms. Roi was braless and nervous. It was a</p>
<p>sparkling spring Sunday, yet the fifth floor of Bergdorf Goodman had the</p>
<p>perfume of desperation. Ms. Roi's line, so popular with the downtown girls,</p>
<p>wasn't exactly flying outofBergdorf, which was threatening not to reorder for</p>
<p>fall. So the store had invitedafewhundred of its best clients to meet Ms. Roi</p>
<p>in an in-store appearance. It was a last-ditch attempt to move her</p>
<p>product.Andit didn't seem to be working.</p>
<p> Ms. Roi ducked in front of a mirror and adjusted her breasts</p>
<p>in a $305 Alice Roi black-and-white halter top that she had paired with</p>
<p>skintight Frankie B. jeans. "I was late; I couldn't find any of my own!" she</p>
<p>howled about the jeans. Her tan lines were showing.</p>
<p> A gray-haired woman in sheer black stockings sidled by the</p>
<p>refreshment table and gingerly surveyed the lollipops, taffy, halvah and fruit</p>
<p>drinks Ms. Roi had personally lugged from Economy Candy on Rivington Street.</p>
<p>But she ignored the blue-star-printed orange miniskirts and ragged chiffon</p>
<p>blouses hung nearby. Men in navy blazers, khakis and polo shirts came up the</p>
<p>escalator, blinked at the spectacle and proceeded upward. One crotchety,</p>
<p>red-haired female customer scowled at D.J. Shorty, a friend of the Blumenthals,</p>
<p>who was spinning 1980's pop tunes. "If you don't turn down the music, I'll call</p>
<p>the store manager," she said loudly. "This isn't Macy's."</p>
<p> An hour later, the racks remained fully stocked with Ms.</p>
<p>Roi's clothes. The designer had wandered over to the shoe department, picking</p>
<p>her way in Gucci wraparound sandals that added four inches to her elfin frame.</p>
<p>She said she didn't feel at home up here in Contemporary Clothing, the "hip,"</p>
<p>trendy floor. She wished her clothes were in Modernist Designer Collections,</p>
<p>two floors down, where Chloe, the line designed by Beatle daughter Stella</p>
<p>McCartney, is featured.</p>
<p> "Someone just told me,</p>
<p>'You need to get more pink in there,'" she said, rolling her eyes.</p>
]]></description>
		<content:encoded><![CDATA[<p>Fashion designer Alice Roi has an expression-"Too Shoshanna "-meaning too frilly and</p>
<p>puerile.</p>
<p> "It's like an empire dress," said Ms. Roi, who'll find out</p>
<p>on June 14 whether she's won the Council of Fashion Designers of America's</p>
<p>Perry Ellis Award for Womenswear (think Best New Artist Grammy). "' Woo-hoo ! I have a body like a stripper,</p>
<p>what should I wear?' … Everybody gets mentally masturbatory, obsessed with</p>
<p>their own aesthetic."</p>
<p> Though they are both nightlife-loving, busty, 25-year-old</p>
<p>Jewish brunettes who grew up in New York City against a background of</p>
<p>privilege, Ms. Roi is in many respects the anti-Shoshanna. Unlike the sleek Ms.</p>
<p>Lonstein, who models her own designs in the pages of Cosmo and around town, the slightly scrappy, freckled Ms. Roi</p>
<p>prefers hanging out in generic track pants, tank tops and flip-flops, as if to</p>
<p>cleanse her palate of the complicated ideas expressed in her collections.</p>
<p> Ms. Lonstein's line is</p>
<p>fundamentally dumb, based on the premise that women need someone to lay out an</p>
<p>outfit for them: matching dress, matching thong, matching handbag. Ms. Roi's</p>
<p>clothes require thought. Her fall line features not the ribbons,cherriesand froufrou</p>
<p>popular with Shoshanna and her compatriots of "pretty" (Cynthia Rowley, Kate</p>
<p>Spade et al.), but prints of wandering deer, 19th-century caricatures by</p>
<p>Daumier and sweat guards.</p>
<p> "It's not just ' I'm</p>
<p>feeling flowers !'" said Ms. Roi. "I wanted to say something a bit more</p>
<p>concerned-morose, even."</p>
<p> The Greene Street boutique Kirna Zabête is almost sold out</p>
<p>of Ms. Roi's designs for spring, which include deeply V-necked tops and buttery</p>
<p>hip-huggers. "Nobody dresses head-to-toe Alice Roi," said Sarah Hailes, a</p>
<p>co-owner. "They all know how to mix it up with Balenciaga or whatever. Ohmigod,</p>
<p>because there's nothing geekier, or less modern, than having a matching purse</p>
<p>in the floral print of your bustier."</p>
<p> Not that there was ever much danger of Ms. Lonstein getting</p>
<p>nominated for a Perry Ellis Award. While the CFDA's Designer of the Year</p>
<p>nominees are predictably mainstream-Calvin Klein, Helmut Lang and Tom Ford for</p>
<p>Gucci ("Women get no props," sighed Ms. Roi)-the newcomer nominees are getting</p>
<p>fringier and fringier. Quite literally so in the case of last year's winner,</p>
<p>Miguel Adrover, he of the deconstructed Burberry trench coat. And among this</p>
<p>year's nominees-and Ms. Roi's competition-is Imitation of Christ, known for</p>
<p>slapping four-figure price tags on dolled-up Salvation Army finds.</p>
<p> Ms. Roi wants to dispense with the gimmicks. "Personally, if</p>
<p>I were a dead designer and I'd put all this work into my line and I knew</p>
<p>someone was going around cutting up my stuff, I'd be furious," she said. "It's</p>
<p>like no respect."</p>
<p> For her part, Ms. Roi is accustomed to respect with a</p>
<p>capital R. Her life reads like an amped-up version of Kay Thompson's Eloise at the Plaza .</p>
<p> She was born Alice Roy</p>
<p>Blumenthal, named for her late paternal grandmother, who savvily binged on</p>
<p>property around town during the Depression ("That was her gig," said Ms. Roi),</p>
<p>and her late paternal uncle Roy, a noted ladies' man who authored a book called</p>
<p> The Practice of Public Relations . Ms.</p>
<p>Roi's father, Jerry Blumenthal, died when she was 12. "My father was a very headstrong</p>
<p>person, not a nice one," she said.</p>
<p> She chose Roy for her professional name and made it Roi , French for "king." Her label</p>
<p>features a small tiara. "Because it's like I'm a king," she said. "I'm a</p>
<p>princess, but I can be king."</p>
<p> The jewel in the Blumenthal</p>
<p>crown is the Inn at Irving Place, a boutique hotel popular with</p>
<p>celebrities-in-hiding, run by Alice's mother, Naomi Blumenthal. Mrs. B., as she</p>
<p>is known to some, is a tall, meticulously dressed woman who says Alice was born</p>
<p>"with a crayon in her hand." She runs the hotel with Alice's 28-year-old</p>
<p>sister, Sarah, who shuttles from an apartment uptown. The powerhouse female</p>
<p>trio constantly monitor each other's whereabouts by cell phone. Male friends</p>
<p>and cousins always seem to be scurrying around the hotel attending to their</p>
<p>needs. Recently, Sarah Blumenthal had the walls of the hotel bar painted</p>
<p>shocking Schiaparelli pink.</p>
<p> Ms. Roi lives in a dollhouse-like, gleefully untidy</p>
<p>one-bedroom apartment downstairs from her mother in another Blumenthal-owned</p>
<p>building a few blocks from the hotel. A recent visit found T-shirts piled in</p>
<p>the TV cabinet, Vuitton and Chanel handbags tumbling out of kitchen cupboards,</p>
<p>and family photographs stuffed in a maxi-pad box. On the kitchen counter was a</p>
<p>bottle of Kaopectate, an open bag of double-chocolate Milanos, a pink container</p>
<p>of birth-control pills and Xanax ("For the plane," she said). Nan Goldin's book</p>
<p>of photographs, The Ballad of Sexual</p>
<p>Dependency , was next to the bed, which was covered by leopard-print sheets.</p>
<p>A drawer was spilling over with bras and panties. "I never wear underpants,</p>
<p>really, but I love underwear," said Ms. Roi, as she fingered something ecru and</p>
<p>lacy.</p>
<p> In early adolescence, young Alice wore ear cuffs, skull</p>
<p>earrings and Doc Marten knock-offs as she trooped off to Point O' Pines</p>
<p>sleepaway camp in Lake George. She was tormented by fellow campers. "They</p>
<p>spread a rumor that I was a devil worshiper," she said. "Meanwhile, they're</p>
<p>wearing Keds without laces and 12 pairs of socks. They were the worst people</p>
<p>ever in the history of people. They hated me. They hated me ."</p>
<p> Back in the city, Ms. Roi went underage to clubs such as</p>
<p>Carmelita's and Octagon and changed outfits 35 times a day. At Friends</p>
<p>Seminary, she designed a senior-yearbook page with herself sniffing a daisy and</p>
<p>quoting Mae West: Too much of a good</p>
<p>thing can be wonderful .</p>
<p> "I used to be the</p>
<p>biggest homegirl you ever met, ever ever ,"</p>
<p>she said. "I had a nose ring; I had so many piercings, my ears split so bad I</p>
<p>had to have them sewn up." She puts models of different races in her show</p>
<p>because, she said, "aesthetically,Ifind black and Hispanic people more</p>
<p>beautiful." She believes her collection has "a hip-hop sensibility."</p>
<p> "I love really, really, really short skirts," she</p>
<p>said."Not,' Ooh , Gwyneth looks so</p>
<p>sexy.' Not Alexandra von Furstenberg or whatever pursing her lips up and going ' Mmmmm ,short</p>
<p>skirts-how delightful, 'butrather,</p>
<p>'C'mon, let's shake whatyourmama gave</p>
<p>you!'"</p>
<p> Duringher sophomore year</p>
<p>at New York University, she had such debilitatingpanicattacks that she</p>
<p>sometimes hired a car to idle outside for her between classes. During part of</p>
<p>her senior year, she roomed with a stripper from Scores.</p>
<p> Like Eloise, Ms. Roi has a dog who looks like a cat (a</p>
<p>Yorkie named Sonia, after designer Sonia Rykiel), a European maid and a</p>
<p>penchant for repeating things thrice. (Plans for her spring 2002 line: "Hippie,</p>
<p>hippie, hippie meets S&amp;M.")</p>
<p>  </p>
<p> Liv Tyler: 'Creamy'</p>
<p> If Eloise had made it past adolescence, she might well have</p>
<p>been smoking Marlboro Lights, drinking Pilsner beer and belching freely, as Ms.</p>
<p>Roi was on a recent evening as she sat on a couch in her mother's hotel, next</p>
<p>to her boyfriend of four months, Marc Beckman. A dark-haired 31-year-old who</p>
<p>quit a legal career to start an expensive cosmetics line called Défilé, he was</p>
<p>more dressed up than Ms. Roi: a black Hugo Boss suit, a hooded sweater trimmed</p>
<p>with frayed wool and a swirly Vivienne Westwood ring on his right hand. She was</p>
<p>wearing jeans, a gray sweatshirt and a chipping black pedicure wedged into</p>
<p>Donna Karan espadrilles.</p>
<p> "The award is driving me crazy. I'm having nightmares," said</p>
<p>Ms. Roi, referring to the CFDA ceremony on June 14.</p>
<p> "She had a nightmare that I was wearing Imitation of</p>
<p>Christ," said Mr. Beckman. " Shaddup .</p>
<p>You are not having nightmares." He eyed a tray of petit fours.</p>
<p> "With five people, I'm</p>
<p>fine," said Ms. Roi. "More than five people, I start having big problems. With</p>
<p>a lot of people, I freak out. Freak out .</p>
<p>If I win, I'll be really upset. I'll be like, 'I don't deserve this, I'm not</p>
<p>good enough!' And if I don't win, I'll feel like, 'Gimme that award, I need</p>
<p>it!' Either way, it's fucked up."</p>
<p> The subject turned to</p>
<p>business, something Ms. Roi isn't crazy about. She would like to be backed by</p>
<p>someone other than her mother.</p>
<p> "Right now, I'm coasting," she said. "I think I'm coasting</p>
<p>right now, breaking even. In some ways, I like keeping it a precious thing, but</p>
<p>I can't anymore, because what happens today is Janet Jackson sends in how far</p>
<p>her nipples are from each other, because she wants pants and a jacket and this</p>
<p>and that, and then it's like, 'In fact, I'd really like it if you make this for</p>
<p>me in denim.' And then, at the same time, I am trying to design pre-spring. I</p>
<p>start to get buried."</p>
<p> While Ms. Roi acknowledged the importance of celebrity</p>
<p>clients for publicity, she expressed frustration with their whims. She</p>
<p>described a fitting that had taken place with actress Liv Tyler ("boisterous in</p>
<p>the middle") the day before. "There was a cream satin outfit that we showed on</p>
<p>the runway, but Liv wanted it in navy because she felt like the cream satin was</p>
<p>a bit too … she felt too Elvis-y. And also she's very creamy herself, so she thought she'd look washed out. So it's hard,</p>
<p>because I want to design, rather than being a dressmaker. Explore and explore</p>
<p>and explore an idea until I get it to what I consider to be perfection. Then</p>
<p>doodles and doodles and doodles, and sketches and sketches and sketches … I</p>
<p>just want them to keep saying, 'Good collection, good collection, good</p>
<p>collection.' I don't even want it to be 'Great</p>
<p>collection.' I just want good. Because in my life and my relationships, I</p>
<p>appreciate solid people more than the strange characters that come in and</p>
<p>out-like Marc," she said, poking him.</p>
<p> Mr. Beckman felt she was getting off-message, that she</p>
<p>should stick to talking about business. "Alice isn't saying the right thing,"</p>
<p>he said, like a concerned public-relations man.</p>
<p> Ms. Roi is not sure she wants to make the compromises</p>
<p>necessary to expand her company. "I would like my stuff in the store to look</p>
<p>like it does in the show," she said. "I do make a sellable line, but it drives</p>
<p>me nuts. The stores always buy the most mundane and awful … they always buy the</p>
<p>real no-brainers. And then when I see it in the stores, I get upset. And I</p>
<p>think, 'This is what people think of me-that's terrible!' I feel it's not</p>
<p>representing me."</p>
<p> As the conversation drew to a close, Ms. Roi, who has a</p>
<p>"sitting-still problem," jumped up to show her boyfriend the day's purchases: a</p>
<p>bag full of sheer underthings, bras and thongs in black and white, which she</p>
<p>laid over the carpet.</p>
<p> A few days later, Ms. Roi was braless and nervous. It was a</p>
<p>sparkling spring Sunday, yet the fifth floor of Bergdorf Goodman had the</p>
<p>perfume of desperation. Ms. Roi's line, so popular with the downtown girls,</p>
<p>wasn't exactly flying outofBergdorf, which was threatening not to reorder for</p>
<p>fall. So the store had invitedafewhundred of its best clients to meet Ms. Roi</p>
<p>in an in-store appearance. It was a last-ditch attempt to move her</p>
<p>product.Andit didn't seem to be working.</p>
<p> Ms. Roi ducked in front of a mirror and adjusted her breasts</p>
<p>in a $305 Alice Roi black-and-white halter top that she had paired with</p>
<p>skintight Frankie B. jeans. "I was late; I couldn't find any of my own!" she</p>
<p>howled about the jeans. Her tan lines were showing.</p>
<p> A gray-haired woman in sheer black stockings sidled by the</p>
<p>refreshment table and gingerly surveyed the lollipops, taffy, halvah and fruit</p>
<p>drinks Ms. Roi had personally lugged from Economy Candy on Rivington Street.</p>
<p>But she ignored the blue-star-printed orange miniskirts and ragged chiffon</p>
<p>blouses hung nearby. Men in navy blazers, khakis and polo shirts came up the</p>
<p>escalator, blinked at the spectacle and proceeded upward. One crotchety,</p>
<p>red-haired female customer scowled at D.J. Shorty, a friend of the Blumenthals,</p>
<p>who was spinning 1980's pop tunes. "If you don't turn down the music, I'll call</p>
<p>the store manager," she said loudly. "This isn't Macy's."</p>
<p> An hour later, the racks remained fully stocked with Ms.</p>
<p>Roi's clothes. The designer had wandered over to the shoe department, picking</p>
<p>her way in Gucci wraparound sandals that added four inches to her elfin frame.</p>
<p>She said she didn't feel at home up here in Contemporary Clothing, the "hip,"</p>
<p>trendy floor. She wished her clothes were in Modernist Designer Collections,</p>
<p>two floors down, where Chloe, the line designed by Beatle daughter Stella</p>
<p>McCartney, is featured.</p>
<p> "Someone just told me,</p>
<p>'You need to get more pink in there,'" she said, rolling her eyes.</p>
]]></content:encoded>
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