Observer » bloomberg business week

Tina Brown Not to Be Outdone by Breastfeeding 26-Year-Old

Kat Stoeffel — Mon, 14 May 2012 08:30:55 -0400

Yesterday Newsweek/Daily Beast editor Tina Brown reclaimed her crown as queen of controversial covers. It had been briefly snatched by Rick Stengel, whose Magazine of the Year, TIME, caused a media firestorm Thursday by featuring a hot, young mom breastfeeding a three-year-old on its cover. TIME's image was more arresting, but the May 21 issue of Newsweek (on newsstands today) makes a much more provocative claim—that Barack Obama is the first gay president.

We were always told James Buchanan held that title but, inside, Andrew Sullivan argues that the President 'gets' gay people because, as a biracial American, "Barack Obama had to come out of a different closet."

Look at us, talking about magazines! Like it's 1995 again.

According to The Post, “When Tina saw the Time cover, she laughed and said, ‘Let the games begin.’

Your move, Bloomberg Businessweek.

Bloomberg BusinessWeek, The Week and Time Inc. Trade Publishers

Zeke Turner — Wed, 16 Jun 2010 21:17:18 -0400

Hugh Wiley was named publisher of Bloomberg BusinessWeek today, completing a trifecta of recent changes to business-side leadership in the magazine world.

Mr. Wiley was at Time Inc. for nearly 25 years, most recently leading the business side at Fortune.

At BBW Mr. Wiley replaces Jessica Sibley, who left earlier this week to take over as publisher of The Week.

Ms. Sibley came to BBW in 2008 and remained with the magazine during the acquisition by Bloomberg LP.

At the The Week, Ms. Sibley joins a team that pioneered the use of reader recall rate guarantees to sell ads. This strategy made The Week one of only a handful of titles to grow ad sales in recent years. Larger companies like Time Inc. have also begun similarly guaranteeing returns.

Former publisher Jed Hartman left the The Week in March to become the group publisher for Time Inc.'s Fortune and CNNMoney.