
Bloomberg Markets’ Target Market Is Very Aspirational
Every month The Observer receives a copy of Bloomberg Markets magazine. This month, a glance at the cover story of the January 2012 issue, which touts “Advice from Billionaires, Stock Pickers and Economists,” produced an overwhelming sensation of déjà vu. We looked at our back issues and had a revelation: the word “billionaire” is to the cover of Bloomberg Markets what “sex” is to Cosmopolitan. Read More