Your 2:30 p.m. feeling is about to get a little rougher … at least if Attorney General Eric T. Schneiderman has his way. He is launching a probe to look into the “advertising, marketing, promotion, ingredients, usage and sale” of energy drinks, which include high amounts of caffeine and god knows what else, and which some opponents claim are marketed to teenagers. The three brands included in the probe are Monster, AMP and 5-hour Energy. (The latter of which we never thought of as a “drink” so much as a disgusting liquid dare waiting to happen. But then again, we aren’t the F.D.A.)
It’s nearing the afternoon — is the rush of caffeine you sucked out of your daily Starbucks Venti already wearing off? Perhaps 24 ounces of coffee just isn’t enough anymore.
This, apparently, is why Starbucks announced today that starting in May the “Trenta” sized cup will be available. It will be 31 ounces of Read More
Hey, coffee fans — ever tried something called the Dieci? That name is Italian for 10, but it’s better known by how it’s advertised on a store’s chalkboard sign: “coffee porn in a cup.”
At The Pulp & The Bean in Crown Heights, Brooklyn, this $8 concoction consists of ten shots of espresso in a Read More
Loco for that Loko
Though a single Four Loko may contain the equivalent of five beers, it’s not necessarily the alcohol that’s earned the beverage its notoriety. It’s the heart-palpitating portions of caffeine, taurine and guarana — potent elixers that the founders announced will no longer be mixed into the beverage.
Phusion Projects, the drink’s parent company Read More