The New York Observer

Andrew Sullivan is bringing in some serious cash so far. It’s been just a day since he announced that he was taking The Dish rogue and leaving The Daily Beast to gamble on a support from a direct subscriber model, and he has already gotten a third of a million dollars and close to 12,000 paid subscribers, he wrote on his blog today.

“Basically, we’ve gotten a third of a million dollars in 24 hours, with close to 12,000 paid subscribers (at last count). On average, readers paid almost $8 more than we asked for,” Mr. Sullivan wrote this afternoon. “To say we’re thrilled would obscure the depth of our gratitude and relief.” Read More

New year, new business model for Andrew Sullivan. Mr. Sullivan is leaving the office he rarely visited and taking his Dish blog rogue. Instead of the blog living on The Daily Beast, Mr. Sullivan and his band of editors will set up an independent company called Dish Publishing LLC and publish without the benefit of a larger publication’s umbrella, he announced in a blog post today.

Mr. Sullivan, one of The Beast’s highest-profile names, is taking the gamble that his brand is strong enough to strike out on its own. Read More