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	<title>Observer &#187; Chip Kidd</title>
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		<title>Observer &#187; Chip Kidd</title>
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		<title>Batman, the Caped Architecture Critic: In Chip Kidd’s Comic Book Debut, the Buildings Are as Evil as the Bad Guys</title>

		<comments>http://observer.com/2012/05/batman-the-perfect-architecture-critic-in-chip-kidds-comic-book-debut-the-buildings-are-as-evil-as-the-bad-guys/#comments</comments>
		<pubDate>Wed, 23 May 2012 13:07:31 -0400</pubDate>
					<link>http://observer.com/2012/05/batman-the-perfect-architecture-critic-in-chip-kidds-comic-book-debut-the-buildings-are-as-evil-as-the-bad-guys/</link>
			<dc:creator>Matt Chaban</dc:creator>
				
		<guid isPermaLink="false">http://observer.com/?p=242004</guid>
		<description><![CDATA[<p><div id="attachment_242034" class="wp-caption alignleft" style="width: 610px"><a href="http://nyoobserver.files.wordpress.com/2012/05/original3.jpg"><img class="size-full wp-image-242034" title="original" src="http://nyoobserver.files.wordpress.com/2012/05/original3.jpg" alt="" width="600" height="514" /></a><p class="wp-caption-text">I am Kimmelman... I mean Batman. (i09)</p></div></p>
<p>Who needs <a href="https://www.google.com/url?q=http://observer.com/2012/04/02/t-squared-off-with-paul-goldberger-leaving-for-vanity-fair-is-this-the-end-of-architecture-criticism-at-the-new-yorker/&amp;sa=U&amp;ei=qSO9T7yRGcPEmAWXrZ3dBA&amp;ved=0CAUQFjAA&amp;client=internal-uds-cse&amp;usg=AFQjCNEjJ02kSyNunFETTlunWuPGbljJ6g">Paul Goldberger</a> and <a href="http://observer.com/tag/kimmelmania/">Michael Kimmelman</a> when you have Batman? <em>The Observer</em> knows where we will be on May 30, when three of our favorite things collide: Chip Kidd, Gotham City and architecture criticism.</p>
<p><a href="http://io9.com/5911930/a-sneak-peek-of-the-new-architecture+obsessed-batman-graphic-novel">Mr. Kidd has created a new Batman Graphic novel for DC Comics</a> called<em> Death By Design</em> that he recently previewed with Gawker’s geek webside i09 (we saw it first on Curbed). It’s funny, because the famed book jacket designer and author claims a poverty of ideas on what to write when approached by DC with the offer to pen a comic book when in fact it is clear he knows exactly what he is doing and has come up with one of the best story lines since <a href="http://www.amazon.com/Batman-Arkham-Asylum-Grant-Morrison/dp/0930289560">Grant Morrison’s <em>Arkum Asylum</em></a>.</p>
<blockquote><p>I got this extraordinary opportunity where [DC Comics editor] Dan DiDio said, "Do a Batman graphic novel for us." It became a case of the "be-careful-what-you-wish-fors." Even though I'm a lifelong Batman fan, I didn't have <em>the </em>Batman novel in my head I had been dying to write for 20 years. What I came up with first was the title, as it sounded like a story I could bring something to.</p>
<p>I started thinking about living and working in New York, and one of the great tragedies was the destruction of the original Pennsylvania Station in 1963, because it was a beautiful building needlessly torn down. As somebody who has to use the modern Penn Station, it's a horrible, stifling thing, after they threw it in the basement of Madison Square Garden. And there were these Manhattan crane collapses in the spring of 2008. I thought, "How could these two things possibly be related?" Batman is very much about architecture, as he uses the buildings as transportation and defense. Great Batman stories always incorporate architecture in some way, but I hadn't seen a story that particularly dealt with that."There's a cliché that Gotham is "hell opening up on Earth," but that's not the way I approached it. I see the architecture as much more hopeful than a zoning board gone berserk."</p></blockquote>
<p>Quite delightfully, he goes on to say: "There's a cliché that Gotham is "hell opening up on Earth," but that's not the way I approached it. I see the architecture as much more hopeful than a zoning board gone berserk."</p>
<p>Really does sound like New York.</p>
<p>It’s true that no comic book character is more architectural than Batman (with the possible exception of <a href="http://photo.goodreads.com/books/1167349133l/22426.jpg">personal favorite <em>Transmetropolitan</em></a>). Superman may be able to leap tall buildings in a single bound, but he does not rely on “the buildings for transportation and defense,” as Mr. Kidd points out Batman does.</p>
<p>Indeed, <em>The Observer</em> was recently taken with <a href="http://observer.com/2012/05/01/christopher-nolan-blows-up-backwards-bridges-in-mirrored-manhattan-for-new-dark-knight-rises-trailer-videeo/">the backwards bridges Christopher Nolan blew up</a> in his final installment of the <em>Dark Knight</em> series, a disguise that would be unnecessary in almost any other movie. Aliens and monsters invade New York all the time. To play the part of Gotham, it takes three cities or more.</p>
<p>Nowhere does architecture play quite the role of sidekick as in a good Batman story.</p>
<p><strong><a href="mailto:mchaban@observer.com">mchaban [at] observer.com</a></strong> |<strong> <a href="http://twitter.com/MC_NYC">@MC_NYC</a></strong></p>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_242034" class="wp-caption alignleft" style="width: 610px"><a href="http://nyoobserver.files.wordpress.com/2012/05/original3.jpg"><img class="size-full wp-image-242034" title="original" src="http://nyoobserver.files.wordpress.com/2012/05/original3.jpg" alt="" width="600" height="514" /></a><p class="wp-caption-text">I am Kimmelman... I mean Batman. (i09)</p></div></p>
<p>Who needs <a href="https://www.google.com/url?q=http://observer.com/2012/04/02/t-squared-off-with-paul-goldberger-leaving-for-vanity-fair-is-this-the-end-of-architecture-criticism-at-the-new-yorker/&amp;sa=U&amp;ei=qSO9T7yRGcPEmAWXrZ3dBA&amp;ved=0CAUQFjAA&amp;client=internal-uds-cse&amp;usg=AFQjCNEjJ02kSyNunFETTlunWuPGbljJ6g">Paul Goldberger</a> and <a href="http://observer.com/tag/kimmelmania/">Michael Kimmelman</a> when you have Batman? <em>The Observer</em> knows where we will be on May 30, when three of our favorite things collide: Chip Kidd, Gotham City and architecture criticism.</p>
<p><a href="http://io9.com/5911930/a-sneak-peek-of-the-new-architecture+obsessed-batman-graphic-novel">Mr. Kidd has created a new Batman Graphic novel for DC Comics</a> called<em> Death By Design</em> that he recently previewed with Gawker’s geek webside i09 (we saw it first on Curbed). It’s funny, because the famed book jacket designer and author claims a poverty of ideas on what to write when approached by DC with the offer to pen a comic book when in fact it is clear he knows exactly what he is doing and has come up with one of the best story lines since <a href="http://www.amazon.com/Batman-Arkham-Asylum-Grant-Morrison/dp/0930289560">Grant Morrison’s <em>Arkum Asylum</em></a>.</p>
<blockquote><p>I got this extraordinary opportunity where [DC Comics editor] Dan DiDio said, "Do a Batman graphic novel for us." It became a case of the "be-careful-what-you-wish-fors." Even though I'm a lifelong Batman fan, I didn't have <em>the </em>Batman novel in my head I had been dying to write for 20 years. What I came up with first was the title, as it sounded like a story I could bring something to.</p>
<p>I started thinking about living and working in New York, and one of the great tragedies was the destruction of the original Pennsylvania Station in 1963, because it was a beautiful building needlessly torn down. As somebody who has to use the modern Penn Station, it's a horrible, stifling thing, after they threw it in the basement of Madison Square Garden. And there were these Manhattan crane collapses in the spring of 2008. I thought, "How could these two things possibly be related?" Batman is very much about architecture, as he uses the buildings as transportation and defense. Great Batman stories always incorporate architecture in some way, but I hadn't seen a story that particularly dealt with that."There's a cliché that Gotham is "hell opening up on Earth," but that's not the way I approached it. I see the architecture as much more hopeful than a zoning board gone berserk."</p></blockquote>
<p>Quite delightfully, he goes on to say: "There's a cliché that Gotham is "hell opening up on Earth," but that's not the way I approached it. I see the architecture as much more hopeful than a zoning board gone berserk."</p>
<p>Really does sound like New York.</p>
<p>It’s true that no comic book character is more architectural than Batman (with the possible exception of <a href="http://photo.goodreads.com/books/1167349133l/22426.jpg">personal favorite <em>Transmetropolitan</em></a>). Superman may be able to leap tall buildings in a single bound, but he does not rely on “the buildings for transportation and defense,” as Mr. Kidd points out Batman does.</p>
<p>Indeed, <em>The Observer</em> was recently taken with <a href="http://observer.com/2012/05/01/christopher-nolan-blows-up-backwards-bridges-in-mirrored-manhattan-for-new-dark-knight-rises-trailer-videeo/">the backwards bridges Christopher Nolan blew up</a> in his final installment of the <em>Dark Knight</em> series, a disguise that would be unnecessary in almost any other movie. Aliens and monsters invade New York all the time. To play the part of Gotham, it takes three cities or more.</p>
<p>Nowhere does architecture play quite the role of sidekick as in a good Batman story.</p>
<p><strong><a href="mailto:mchaban@observer.com">mchaban [at] observer.com</a></strong> |<strong> <a href="http://twitter.com/MC_NYC">@MC_NYC</a></strong></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">mchabanobserver</media:title>
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		<title>Chip Kidd Talks About Designing the Cover for Murakami&#8217;s 1Q84</title>

		<comments>http://observer.com/2011/10/chip-kidd-talks-about-designing-the-cover-for-murakamis-1q84/#comments</comments>
		<pubDate>Thu, 20 Oct 2011 11:56:40 -0400</pubDate>
					<link>http://observer.com/2011/10/chip-kidd-talks-about-designing-the-cover-for-murakamis-1q84/</link>
			<dc:creator>Emily Witt</dc:creator>
				
		<guid isPermaLink="false">http://www.observer.com/?p=192734</guid>
		<description><![CDATA[<p><div id="attachment_192747" class="wp-caption alignleft" style="width: 220px"><a href="http://nyoobserver.files.wordpress.com/2011/10/1q84.gif"><img class="size-medium wp-image-192747" title="1Q84" src="http://nyoobserver.files.wordpress.com/2011/10/1q84.gif?w=210&h=300" alt="" width="210" height="300" /></a><p class="wp-caption-text">The American version.</p></div></p>
<p>On the occasion of his 25th anniversary of designing book covers for Knopf, Chip Kidd discusses the design for the cover of Haruki Murakami's new novel, <em>1Q84</em>. Mr. Kidd engaged in "positive-negative play with the cover and the binding" that allows the subject on the cover to "exist in two different planes of reality."</p>
<p>&nbsp;</p>
<p><div id="attachment_192751" class="wp-caption alignleft" style="width: 210px"><a href="http://nyoobserver.files.wordpress.com/2011/10/1q84uk1.jpg"><img class="size-full wp-image-192751 " title="1Q84UK1" src="http://nyoobserver.files.wordpress.com/2011/10/1q84uk1.jpg" alt="" width="200" height="300" /></a><p class="wp-caption-text">The British version.</p></div></p>
<p><object width="560" height="315"><param name="movie" value="http://www.youtube.com/v/aUHck0FViac?version=3&amp;hl=en_US" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed type="application/x-shockwave-flash" width="560" height="315" src="http://www.youtube.com/v/aUHck0FViac?version=3&amp;hl=en_US" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_192747" class="wp-caption alignleft" style="width: 220px"><a href="http://nyoobserver.files.wordpress.com/2011/10/1q84.gif"><img class="size-medium wp-image-192747" title="1Q84" src="http://nyoobserver.files.wordpress.com/2011/10/1q84.gif?w=210&h=300" alt="" width="210" height="300" /></a><p class="wp-caption-text">The American version.</p></div></p>
<p>On the occasion of his 25th anniversary of designing book covers for Knopf, Chip Kidd discusses the design for the cover of Haruki Murakami's new novel, <em>1Q84</em>. Mr. Kidd engaged in "positive-negative play with the cover and the binding" that allows the subject on the cover to "exist in two different planes of reality."</p>
<p>&nbsp;</p>
<p><div id="attachment_192751" class="wp-caption alignleft" style="width: 210px"><a href="http://nyoobserver.files.wordpress.com/2011/10/1q84uk1.jpg"><img class="size-full wp-image-192751 " title="1Q84UK1" src="http://nyoobserver.files.wordpress.com/2011/10/1q84uk1.jpg" alt="" width="200" height="300" /></a><p class="wp-caption-text">The British version.</p></div></p>
<p><object width="560" height="315"><param name="movie" value="http://www.youtube.com/v/aUHck0FViac?version=3&amp;hl=en_US" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed type="application/x-shockwave-flash" width="560" height="315" src="http://www.youtube.com/v/aUHck0FViac?version=3&amp;hl=en_US" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
]]></content:encoded>
		<wfw:commentRss>http://observer.com/2011/10/chip-kidd-talks-about-designing-the-cover-for-murakamis-1q84/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
		<media:thumbnail url="http://nyoobserver.files.wordpress.com/2011/10/1q84.gif?w=105" />
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			<media:title type="html">1Q84</media:title>
		</media:content>

		<media:content url="http://2.gravatar.com/avatar/becf95fa833b8aeb13f7720732bd6dc6?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">jhanasobserver</media:title>
		</media:content>

		<media:content url="http://nyoobserver.files.wordpress.com/2011/10/1q84.gif?w=210&#38;h=300" medium="image">
			<media:title type="html">1Q84</media:title>
		</media:content>

		<media:content url="http://nyoobserver.files.wordpress.com/2011/10/1q84uk1.jpg" medium="image">
			<media:title type="html">1Q84UK1</media:title>
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		<title>Me Talk Pretty One Daytime</title>

		<comments>http://observer.com/2006/05/me-talk-pretty-one-daytime/#comments</comments>
		<pubDate>Mon, 15 May 2006 00:00:00 -0400</pubDate>
					<link>http://observer.com/2006/05/me-talk-pretty-one-daytime/</link>
			<dc:creator>Rebecca Dana</dc:creator>
				
		<guid isPermaLink="false">http://www.observer.com/2006/05/me-talk-pretty-one-daytime/</guid>
		<description><![CDATA[<p><img class="alignleft" src="http://nyoobserver.files.wordpress.com/2011/06/051506_article_nytv.jpg?w=241&h=300" />For the last decade acclaimed Upper West Side horror novelist Peter Straub has followed the ABC soap opera <i>One Life to Live</i> with such dogged enthusiasm that earlier this year the producers awarded him a walk-on role.</p>
<p>&ldquo;I played retired detective Pete Braust,&rdquo; Mr. Straub said recently, during his customary midday writing break for lunch and &ldquo;stories.&rdquo; &ldquo;His last name is an anagram of mine. I was blind, and I had been the partner of Michael Easton&rsquo;s character&rsquo;s father, Tom McBain, who&rsquo;d been a cop and was shot dead. I had seen the killer, but now, being blind, I wouldn&rsquo;t be able to identify him.&rdquo;</p>
<p>The cause of the blindness, he noted, was unclear. &ldquo;Something went sadly wrong in a domestic-dispute call. It was probably too painful for the writers to mention.&rdquo;</p>
<p>Mr. Straub, whose 16 major works include two collaborations with Stephen King, is neither the first blind officer of the law nor the first literary man to grace daytime television. Frank McCourt, whose brother Malachy had a recurring role on <i>One Life to Live</i>, had a cameo on the program in 1997. The playwrights Wendy Wasserstein and Christopher Durang, both longtime followers of <i>Another World</i>, did a guest stint as autograph hounds on a 1981 episode of <i>Ryan&rsquo;s Hope</i>. The book-cover artist Chip Kidd appeared alongside two editors from Hyperion in an episode of <i>One Life to Live</i> that aired last winter. David Sedaris, a fan since childhood, has his own dressing room at the studio.</p>
<p>&ldquo;We knew that he&rsquo;s a fan of the show,&rdquo; said executive producer Frank Valentini, &ldquo;so we sent a letter to his agent and said, &lsquo;Please forward this to David.&rsquo; We said we were going to dedicate the David Sedaris Annex to him. He said yes. We had a party and a cake. We all sat in the wardrobe room.&rdquo; The celebration occurred last fall. &ldquo;It was a mutual love fest,&rdquo; Mr. Valentini said.</p>
<p>The David Sedaris Annex now serves as a combined fitting area and wardrobe-overflow closet. Mr. Straub tried the door during his day on set. &ldquo;It was locked,&rdquo; he said.</p>
<p>&ldquo;I was surprised at how many of my intellectual writer friends watch soap operas,&rdquo; said Robyn Goodman, the producer of <i>Avenue Q</i> on Broadway and a former supervising producer of <i>One Life to Live</i>&mdash;apparently the soap opera of choice among Manhattan&rsquo;s intellectual elite. &ldquo;Part of it is &rsquo;cause they&rsquo;re home during the day trying not to write, but I think there&rsquo;s something about episodic storytelling that appeals to them.&rdquo;</p>
<p>&ldquo;It&rsquo;s really most like a 19th-century novel,&rdquo; said Linda Gottlieb, a feature-film producer whose credits include <i>Dirty Dancing</i>, and a former executive producer of <i>One Life to Live</i>. &ldquo;It&rsquo;s sprawling. It&rsquo;s like Dickens.&rdquo;</p>
<p>&ldquo;Dickens, absolutely,&rdquo; said Mr. Durang. &ldquo;I think the continuing-story aspect oddly gets you hooked. When I was watching <i>Another World</i>&rdquo;&mdash;a habit he picked up at Yale from Ms. Wasserstein, who picked it up during her undergrad days at Mount Holyoke&mdash;&ldquo;there were always several characters who were really evil, who were just causing awful trouble. You enjoy the evil characters, they&rsquo;re always more fun, but you also want to see when they get caught.&rdquo;</p>
<p>Mr. Sedaris has written extensively about the writerly appeal of soaps, especially <i>One Life to Live</i>, and he is thought to have appeared several times on the program as an extra, although Mr. Valentini demurred to discuss these roles. &ldquo;I&rsquo;ve asked him a few times to consider a speaking part,&rdquo; he said, &ldquo;but he said he would be too nervous.&rdquo;</p>
<p>In 1993, Mr. Sedaris did a commentary piece on the subject for National Public Radio. It included the following entry from July 19, 1989, filed after an episode during which two female characters were abducted, one for the third time that year: &ldquo;Everyone on <i>One Life to Live </i>has been kidnapped at one time or another. They&rsquo;ve been stuffed into bags more times than my laundry, but once the ransom is delivered, they wipe the slate clean and start fresh. They&rsquo;re easy that way.&rdquo;</p>
<p>The appeal isn&rsquo;t difficult to fathom. For most soap-opera viewers, the murder and intrigue contained within an hour-long episode of any given show may be an escape from the humdrum daily happenings of suburban Middle America. But for the small sliver of the demographic that comes from Manhattan and Europe&rsquo;s intellectual circles, all those live burials, mysterious disappearances and long-lost-twin revelations are a happy distraction from a darker art. Writing can be dull work. The writing on soaps is everything but.</p>
<p>&ldquo;The genre allows you to do so many different kinds of fiction-making,&rdquo; said Michael Malone, a former head writer for <i>One Life to Live</i>, a Harvard Ph.D. and an accomplished novelist in his own right. Mr. Malone was on the phone from a suite overlooking the Mediterranean at the Centro Studi Ligure in Bogliasco, Italy, where he is working on a book. &ldquo;The soap opera lets you do everything from drama to murder mystery to fantasy to comedy to musicals,&rdquo; he said. &ldquo;We once did a play within a play, a dream of <i>A Midsummer Night&rsquo;s Dream</i>. There&rsquo;s so much of it, in a way&mdash;such breadth of canvas&mdash;that for a writer, it&rsquo;s paradise.&rdquo;</p>
<p>And for that paradise, Mr. Malone preferred playwrights. In the early 1990&rsquo;s, he hired several, including Jeffrey Sweet, Neal Bell and the librettist William M. Hoffman. &ldquo;I may be the only playwright in history to have written both for soap opera and grand opera at the same moment,&rdquo; said Mr. Hoffman, who in 1991 worked on <i>One Life to Live</i> and mounted the first production of <i>The Ghosts of Versailles </i>at the Metropolitan Opera.</p>
<p>Mr. Sweet was the show&rsquo;s script manager the same year. He recalled collaborating with Mr. Hoffman on an episode that, by order of the executive producer, took place entirely on a pirate ship. &ldquo;There was a great deal of cross-dressing,&rdquo; he said, &ldquo;and the men absolutely refused to wear skirts, so I had to rewrite the scene at the last minute. I ended up doing a story about one of the characters having a past-life regression, or reversion, or whatever they used to do back in the 90&rsquo;s. She plays a pirate, captures an English lord, straps him to the mast and seduces him.&rdquo;</p>
<p>Set in the fictional community of Llanview, <i>One Life to Live </i>was created by Agnes Nixon and follows the life of this character, Victoria Lord Davidson, played by Erika Slezak. A sufferer of dissociative identity disorder, &ldquo;Viki&rdquo; has had five children with four different men since the program debuted on July 15, 1968, and from them, four grandchildren, two of whom are deceased. She has been molested, hypnotized, widowed, rendered comatose, drugged, jailed, blackmailed, reunited with several lost lovers, engaged to a newspaperman and, of course, many times kidnapped. Ms. Nixon, it is said, had a philosophy on soap-opera construction: &ldquo;Make &rsquo;em laugh. Make &rsquo;em cry. Make &rsquo;em wait.&rdquo; </p>
<p>&ldquo;When I was working on <i>One Life to Live,</i>&rdquo; said Ms. Goodman, &ldquo;I&rsquo;d call my friend Richard Greenberg&rdquo;&mdash;the Tony Award&ndash;winning playwright and a fan of the show&mdash;&ldquo;and say, &lsquo;How are we doing?&rsquo; We&rsquo;d have these long very intellectual discussions about Viki&rsquo;s multiple personalities.&rdquo;</p>
<p>&ldquo;I feel that soap opera&rsquo;s great lessons are not bad human lessons,&rdquo; Mr. Malone said. &ldquo;They are that the people you love never really die. They may look like they&rsquo;re dead, but they always come back. The person that first loved you will always love you. Your family will never desert you. To me, that&rsquo;s much more at the heart of what soap opera is than hot tubs and champagne and roses, although I suppose that part&rsquo;s true as well.&rdquo;</p>
<p>As to what draws the literary-minded to his soap, &ldquo;I guess I would answer that question very carefully,&rdquo; Mr. Valentini said. &ldquo;Because of course we think our show to be the best-written, the most literary, the most highbrow, the most happening.&rdquo;</p>
<p>On the day Mr. Kidd filmed his appearance on the show, the cast was shooting several other plots. &ldquo;There was this guy who was being held prisoner, who was chained to a bed, but he had a cell phone. And his girlfriend was being held prisoner somewhere else, in the trunk of a car. But she had her cell phone too, and they were talking to each other, trying to figure out how to save each other,&rdquo; he said. &ldquo;My parents, when they saw it, were pretty freaked out by that.&rdquo;</p>
<p>Mr. Kidd appeared in one scene, a release party for a book whose jacket he designed. On the show, the book was written by one of the main characters, Marcie Walsh, played by Kathy Brier. Marcie, a part-time receptionist for the obstetrician Dr. Conklin at Llanview Hospital, fell in love with the prescription-drug-addicted Alonzo Holden, whom she infected with a rare disease she caught after being thrown in a dumpster during a rally for Middle East peace. Al died, but his spirit survived to inhabit another man, Michael McBain, with whom Marcie fell in love and who encouraged her to write a mystery novel, called <i>The Killing Club</i>.</p>
<p>Then it gets complicated. (&ldquo;You have to just lie back and let it happen,&rdquo; said Mr. Kidd.) Mr. Malone wrote an actual book called <i>The Killing Club</i>, for which Mr. Kidd actually designed the cover. It was published by Hyperion&mdash;on the show and in the real world&mdash;and, after its real-world release, made it on the <i>New York Times</i> best-seller list.</p>
<p>The book&rsquo;s editor, Gretchen Young, and Bob Miller, the president of Hyperion, were both extras, alongside Mr. Kidd, in the fictional book-release-party scene.</p>
<p>&ldquo;The party was at a restaurant that is frequented on the show. It had a very peachy background,&rdquo; said Ms. Young, who wore a brown skirt and a blue floral top, both from Anthropologie by way of her own closet. &ldquo;It was over a year ago&mdash;and you know, what can I say? It was very lovely. The setup was for the actress/writer to enter, then she would sit at a table, and her agent, quote-unquote, made a statement to the crowd. We were there in the background, just sort of smiling.&rdquo;</p>
<p>Ms. Young had two lines in the episode, which she practiced while she was having her stage makeup applied. &ldquo;What I did not realize&mdash;and this was kind of a fun eye-opener&mdash;is that to deliver those two lines, I had to be on the set for about eight hours. You have ample time to rehearse.&rdquo;</p>
<p>Mr. Kidd had one line&mdash;&ldquo;Thank you&rdquo;&mdash;and no costume, he said. &ldquo;They basically said, &lsquo;Dress as you would if you were going to a publishing party in New York.&rsquo; So I wore my new Etro jacket.&rdquo;</p>
<p>For this, he was paid $1,000.</p>
<p>Mr. Durang and Ms. Wasserstein were paid approximately $160 apiece for their appearance in a bar scene on the since-cancelled soap <i>Ryan&rsquo;s Hope</i>. Each had five lines. Both delivered them too loudly, in retrospect. &ldquo;We really seemed like we were in a play rather than in a soap opera,&rdquo; Mr. Durang said. &ldquo;We kind of projected too much&mdash;not just our voices, but our presence.&rdquo;</p>
<p>During their cameo, the playwrights were served drinks at Ryan&rsquo;s bar, which was tended at the time by future writer and gubernatorial hopeful Malachy McCourt, who played Kevin McGuinness. &ldquo;I was always saying all sorts of profound things like, &lsquo;Can I get you another beer?&rsquo;&rdquo; Mr. McCourt said. He went on to a one-year role as Thomas Keneally, a terrorist, on <i>One Life to Live</i>. He named his character after a friend&mdash;Thomas Kenneally, the author of <i>Schindler&rsquo;s List</i>&mdash;because &ldquo;Tom terrorizes Australia with these Republican ideas,&rdquo; he said.</p>
<p>In one memorable episode, Mr. McCourt, pursued by terrorist-hunters, ducked into a university library, only to find the author Frank McCourt signing books. While evading assassination, Malachy asked Frank to autograph a book &ldquo;to my brother. He thinks he&rsquo;s a writer.&rdquo;</p>
<p>Mr. Straub appeared in three scenes in the episode that aired on March 27, 2006. He had about 20 lines, he said, which he practiced &ldquo;whenever possible&rdquo; in the weeks before the shoot, which took one day. &ldquo;My wife helped me. My assistant helped me. My daughter Emma might have helped me. I once had lunch with my friend, the writer Bradford Morrow, and he fed me lines.&rdquo; Mr. Morrow, who also lives in New York, is the author of five novels and was a finalist for the P.E.N./Faulkner Award in 1992.</p>
<p>&ldquo;Brad never watches soap operas,&rdquo; Mr. Straub said, &ldquo;but he&rsquo;s very high-minded.&rdquo;</p>
<p>Mr. Straub began watching soap operas when his daughter was 10. She watched <i>All My Children</i>, and when she went to summer camp, his job, since he was home all day anyway, was to watch the program and write her daily reports.</p>
<p>&ldquo;When I first began getting into soap operas as an adult,&rdquo; Mr. Straub said, &ldquo;I learned that a number of jazz musicians were the same way. Roy Eldridge and a disciple of his named Spanky Davis were devoted to <i>All My Children</i>. I used to meet Spanky Davis and we&rsquo;d have long talks about Susan Lucci.&rdquo;</p>
<p>By the late 1990&rsquo;s, Mr. Straub found himself dozing off during <i>All My Children</i> and waking up during <i>One Life to Live</i>, which he found to be a better-written show. &ldquo;So I switched my allegiance and moved my lunch back,&rdquo; he said.</p>
<p>The Straubs were friendly with Mr. Malone, and through him Mr. Straub&rsquo;s wife arranged a tour of the set. Mr. Straub passed out autographed copies of his books to his favorite cast members. He struck up a close friendship with one actor, Mr. Easton, who plays Lt. John McBain. One evening, at the Straub&rsquo;s brownstone near the park, Mr. Easton was talking about Mr. Sedaris&rsquo; occasional extra appearances and his refusal to deliver lines.</p>
<p>&ldquo;So I said to Michael, &lsquo;Well, I&rsquo;d say some lines if you gave them to me,&rsquo;&rdquo; Mr. Straub said. &ldquo;And he said, &lsquo;You&rsquo;d be on our program?&rsquo; And I said, &lsquo;Sure, in a second.&rsquo;&rdquo;</p>
<p>So he was. And he did such a good job of it that he was invited back to testify if there&rsquo;s ever a trial of the man who killed the elder McBain.</p>
<p>&ldquo;The funny thing is, most of the audience won&rsquo;t know the difference,&rdquo; Mr. Valentini said. &ldquo;They think, &lsquo;Oh, it&rsquo;s just another actor.&rsquo;&rdquo;</p>
]]></description>
		<content:encoded><![CDATA[<p><img class="alignleft" src="http://nyoobserver.files.wordpress.com/2011/06/051506_article_nytv.jpg?w=241&h=300" />For the last decade acclaimed Upper West Side horror novelist Peter Straub has followed the ABC soap opera <i>One Life to Live</i> with such dogged enthusiasm that earlier this year the producers awarded him a walk-on role.</p>
<p>&ldquo;I played retired detective Pete Braust,&rdquo; Mr. Straub said recently, during his customary midday writing break for lunch and &ldquo;stories.&rdquo; &ldquo;His last name is an anagram of mine. I was blind, and I had been the partner of Michael Easton&rsquo;s character&rsquo;s father, Tom McBain, who&rsquo;d been a cop and was shot dead. I had seen the killer, but now, being blind, I wouldn&rsquo;t be able to identify him.&rdquo;</p>
<p>The cause of the blindness, he noted, was unclear. &ldquo;Something went sadly wrong in a domestic-dispute call. It was probably too painful for the writers to mention.&rdquo;</p>
<p>Mr. Straub, whose 16 major works include two collaborations with Stephen King, is neither the first blind officer of the law nor the first literary man to grace daytime television. Frank McCourt, whose brother Malachy had a recurring role on <i>One Life to Live</i>, had a cameo on the program in 1997. The playwrights Wendy Wasserstein and Christopher Durang, both longtime followers of <i>Another World</i>, did a guest stint as autograph hounds on a 1981 episode of <i>Ryan&rsquo;s Hope</i>. The book-cover artist Chip Kidd appeared alongside two editors from Hyperion in an episode of <i>One Life to Live</i> that aired last winter. David Sedaris, a fan since childhood, has his own dressing room at the studio.</p>
<p>&ldquo;We knew that he&rsquo;s a fan of the show,&rdquo; said executive producer Frank Valentini, &ldquo;so we sent a letter to his agent and said, &lsquo;Please forward this to David.&rsquo; We said we were going to dedicate the David Sedaris Annex to him. He said yes. We had a party and a cake. We all sat in the wardrobe room.&rdquo; The celebration occurred last fall. &ldquo;It was a mutual love fest,&rdquo; Mr. Valentini said.</p>
<p>The David Sedaris Annex now serves as a combined fitting area and wardrobe-overflow closet. Mr. Straub tried the door during his day on set. &ldquo;It was locked,&rdquo; he said.</p>
<p>&ldquo;I was surprised at how many of my intellectual writer friends watch soap operas,&rdquo; said Robyn Goodman, the producer of <i>Avenue Q</i> on Broadway and a former supervising producer of <i>One Life to Live</i>&mdash;apparently the soap opera of choice among Manhattan&rsquo;s intellectual elite. &ldquo;Part of it is &rsquo;cause they&rsquo;re home during the day trying not to write, but I think there&rsquo;s something about episodic storytelling that appeals to them.&rdquo;</p>
<p>&ldquo;It&rsquo;s really most like a 19th-century novel,&rdquo; said Linda Gottlieb, a feature-film producer whose credits include <i>Dirty Dancing</i>, and a former executive producer of <i>One Life to Live</i>. &ldquo;It&rsquo;s sprawling. It&rsquo;s like Dickens.&rdquo;</p>
<p>&ldquo;Dickens, absolutely,&rdquo; said Mr. Durang. &ldquo;I think the continuing-story aspect oddly gets you hooked. When I was watching <i>Another World</i>&rdquo;&mdash;a habit he picked up at Yale from Ms. Wasserstein, who picked it up during her undergrad days at Mount Holyoke&mdash;&ldquo;there were always several characters who were really evil, who were just causing awful trouble. You enjoy the evil characters, they&rsquo;re always more fun, but you also want to see when they get caught.&rdquo;</p>
<p>Mr. Sedaris has written extensively about the writerly appeal of soaps, especially <i>One Life to Live</i>, and he is thought to have appeared several times on the program as an extra, although Mr. Valentini demurred to discuss these roles. &ldquo;I&rsquo;ve asked him a few times to consider a speaking part,&rdquo; he said, &ldquo;but he said he would be too nervous.&rdquo;</p>
<p>In 1993, Mr. Sedaris did a commentary piece on the subject for National Public Radio. It included the following entry from July 19, 1989, filed after an episode during which two female characters were abducted, one for the third time that year: &ldquo;Everyone on <i>One Life to Live </i>has been kidnapped at one time or another. They&rsquo;ve been stuffed into bags more times than my laundry, but once the ransom is delivered, they wipe the slate clean and start fresh. They&rsquo;re easy that way.&rdquo;</p>
<p>The appeal isn&rsquo;t difficult to fathom. For most soap-opera viewers, the murder and intrigue contained within an hour-long episode of any given show may be an escape from the humdrum daily happenings of suburban Middle America. But for the small sliver of the demographic that comes from Manhattan and Europe&rsquo;s intellectual circles, all those live burials, mysterious disappearances and long-lost-twin revelations are a happy distraction from a darker art. Writing can be dull work. The writing on soaps is everything but.</p>
<p>&ldquo;The genre allows you to do so many different kinds of fiction-making,&rdquo; said Michael Malone, a former head writer for <i>One Life to Live</i>, a Harvard Ph.D. and an accomplished novelist in his own right. Mr. Malone was on the phone from a suite overlooking the Mediterranean at the Centro Studi Ligure in Bogliasco, Italy, where he is working on a book. &ldquo;The soap opera lets you do everything from drama to murder mystery to fantasy to comedy to musicals,&rdquo; he said. &ldquo;We once did a play within a play, a dream of <i>A Midsummer Night&rsquo;s Dream</i>. There&rsquo;s so much of it, in a way&mdash;such breadth of canvas&mdash;that for a writer, it&rsquo;s paradise.&rdquo;</p>
<p>And for that paradise, Mr. Malone preferred playwrights. In the early 1990&rsquo;s, he hired several, including Jeffrey Sweet, Neal Bell and the librettist William M. Hoffman. &ldquo;I may be the only playwright in history to have written both for soap opera and grand opera at the same moment,&rdquo; said Mr. Hoffman, who in 1991 worked on <i>One Life to Live</i> and mounted the first production of <i>The Ghosts of Versailles </i>at the Metropolitan Opera.</p>
<p>Mr. Sweet was the show&rsquo;s script manager the same year. He recalled collaborating with Mr. Hoffman on an episode that, by order of the executive producer, took place entirely on a pirate ship. &ldquo;There was a great deal of cross-dressing,&rdquo; he said, &ldquo;and the men absolutely refused to wear skirts, so I had to rewrite the scene at the last minute. I ended up doing a story about one of the characters having a past-life regression, or reversion, or whatever they used to do back in the 90&rsquo;s. She plays a pirate, captures an English lord, straps him to the mast and seduces him.&rdquo;</p>
<p>Set in the fictional community of Llanview, <i>One Life to Live </i>was created by Agnes Nixon and follows the life of this character, Victoria Lord Davidson, played by Erika Slezak. A sufferer of dissociative identity disorder, &ldquo;Viki&rdquo; has had five children with four different men since the program debuted on July 15, 1968, and from them, four grandchildren, two of whom are deceased. She has been molested, hypnotized, widowed, rendered comatose, drugged, jailed, blackmailed, reunited with several lost lovers, engaged to a newspaperman and, of course, many times kidnapped. Ms. Nixon, it is said, had a philosophy on soap-opera construction: &ldquo;Make &rsquo;em laugh. Make &rsquo;em cry. Make &rsquo;em wait.&rdquo; </p>
<p>&ldquo;When I was working on <i>One Life to Live,</i>&rdquo; said Ms. Goodman, &ldquo;I&rsquo;d call my friend Richard Greenberg&rdquo;&mdash;the Tony Award&ndash;winning playwright and a fan of the show&mdash;&ldquo;and say, &lsquo;How are we doing?&rsquo; We&rsquo;d have these long very intellectual discussions about Viki&rsquo;s multiple personalities.&rdquo;</p>
<p>&ldquo;I feel that soap opera&rsquo;s great lessons are not bad human lessons,&rdquo; Mr. Malone said. &ldquo;They are that the people you love never really die. They may look like they&rsquo;re dead, but they always come back. The person that first loved you will always love you. Your family will never desert you. To me, that&rsquo;s much more at the heart of what soap opera is than hot tubs and champagne and roses, although I suppose that part&rsquo;s true as well.&rdquo;</p>
<p>As to what draws the literary-minded to his soap, &ldquo;I guess I would answer that question very carefully,&rdquo; Mr. Valentini said. &ldquo;Because of course we think our show to be the best-written, the most literary, the most highbrow, the most happening.&rdquo;</p>
<p>On the day Mr. Kidd filmed his appearance on the show, the cast was shooting several other plots. &ldquo;There was this guy who was being held prisoner, who was chained to a bed, but he had a cell phone. And his girlfriend was being held prisoner somewhere else, in the trunk of a car. But she had her cell phone too, and they were talking to each other, trying to figure out how to save each other,&rdquo; he said. &ldquo;My parents, when they saw it, were pretty freaked out by that.&rdquo;</p>
<p>Mr. Kidd appeared in one scene, a release party for a book whose jacket he designed. On the show, the book was written by one of the main characters, Marcie Walsh, played by Kathy Brier. Marcie, a part-time receptionist for the obstetrician Dr. Conklin at Llanview Hospital, fell in love with the prescription-drug-addicted Alonzo Holden, whom she infected with a rare disease she caught after being thrown in a dumpster during a rally for Middle East peace. Al died, but his spirit survived to inhabit another man, Michael McBain, with whom Marcie fell in love and who encouraged her to write a mystery novel, called <i>The Killing Club</i>.</p>
<p>Then it gets complicated. (&ldquo;You have to just lie back and let it happen,&rdquo; said Mr. Kidd.) Mr. Malone wrote an actual book called <i>The Killing Club</i>, for which Mr. Kidd actually designed the cover. It was published by Hyperion&mdash;on the show and in the real world&mdash;and, after its real-world release, made it on the <i>New York Times</i> best-seller list.</p>
<p>The book&rsquo;s editor, Gretchen Young, and Bob Miller, the president of Hyperion, were both extras, alongside Mr. Kidd, in the fictional book-release-party scene.</p>
<p>&ldquo;The party was at a restaurant that is frequented on the show. It had a very peachy background,&rdquo; said Ms. Young, who wore a brown skirt and a blue floral top, both from Anthropologie by way of her own closet. &ldquo;It was over a year ago&mdash;and you know, what can I say? It was very lovely. The setup was for the actress/writer to enter, then she would sit at a table, and her agent, quote-unquote, made a statement to the crowd. We were there in the background, just sort of smiling.&rdquo;</p>
<p>Ms. Young had two lines in the episode, which she practiced while she was having her stage makeup applied. &ldquo;What I did not realize&mdash;and this was kind of a fun eye-opener&mdash;is that to deliver those two lines, I had to be on the set for about eight hours. You have ample time to rehearse.&rdquo;</p>
<p>Mr. Kidd had one line&mdash;&ldquo;Thank you&rdquo;&mdash;and no costume, he said. &ldquo;They basically said, &lsquo;Dress as you would if you were going to a publishing party in New York.&rsquo; So I wore my new Etro jacket.&rdquo;</p>
<p>For this, he was paid $1,000.</p>
<p>Mr. Durang and Ms. Wasserstein were paid approximately $160 apiece for their appearance in a bar scene on the since-cancelled soap <i>Ryan&rsquo;s Hope</i>. Each had five lines. Both delivered them too loudly, in retrospect. &ldquo;We really seemed like we were in a play rather than in a soap opera,&rdquo; Mr. Durang said. &ldquo;We kind of projected too much&mdash;not just our voices, but our presence.&rdquo;</p>
<p>During their cameo, the playwrights were served drinks at Ryan&rsquo;s bar, which was tended at the time by future writer and gubernatorial hopeful Malachy McCourt, who played Kevin McGuinness. &ldquo;I was always saying all sorts of profound things like, &lsquo;Can I get you another beer?&rsquo;&rdquo; Mr. McCourt said. He went on to a one-year role as Thomas Keneally, a terrorist, on <i>One Life to Live</i>. He named his character after a friend&mdash;Thomas Kenneally, the author of <i>Schindler&rsquo;s List</i>&mdash;because &ldquo;Tom terrorizes Australia with these Republican ideas,&rdquo; he said.</p>
<p>In one memorable episode, Mr. McCourt, pursued by terrorist-hunters, ducked into a university library, only to find the author Frank McCourt signing books. While evading assassination, Malachy asked Frank to autograph a book &ldquo;to my brother. He thinks he&rsquo;s a writer.&rdquo;</p>
<p>Mr. Straub appeared in three scenes in the episode that aired on March 27, 2006. He had about 20 lines, he said, which he practiced &ldquo;whenever possible&rdquo; in the weeks before the shoot, which took one day. &ldquo;My wife helped me. My assistant helped me. My daughter Emma might have helped me. I once had lunch with my friend, the writer Bradford Morrow, and he fed me lines.&rdquo; Mr. Morrow, who also lives in New York, is the author of five novels and was a finalist for the P.E.N./Faulkner Award in 1992.</p>
<p>&ldquo;Brad never watches soap operas,&rdquo; Mr. Straub said, &ldquo;but he&rsquo;s very high-minded.&rdquo;</p>
<p>Mr. Straub began watching soap operas when his daughter was 10. She watched <i>All My Children</i>, and when she went to summer camp, his job, since he was home all day anyway, was to watch the program and write her daily reports.</p>
<p>&ldquo;When I first began getting into soap operas as an adult,&rdquo; Mr. Straub said, &ldquo;I learned that a number of jazz musicians were the same way. Roy Eldridge and a disciple of his named Spanky Davis were devoted to <i>All My Children</i>. I used to meet Spanky Davis and we&rsquo;d have long talks about Susan Lucci.&rdquo;</p>
<p>By the late 1990&rsquo;s, Mr. Straub found himself dozing off during <i>All My Children</i> and waking up during <i>One Life to Live</i>, which he found to be a better-written show. &ldquo;So I switched my allegiance and moved my lunch back,&rdquo; he said.</p>
<p>The Straubs were friendly with Mr. Malone, and through him Mr. Straub&rsquo;s wife arranged a tour of the set. Mr. Straub passed out autographed copies of his books to his favorite cast members. He struck up a close friendship with one actor, Mr. Easton, who plays Lt. John McBain. One evening, at the Straub&rsquo;s brownstone near the park, Mr. Easton was talking about Mr. Sedaris&rsquo; occasional extra appearances and his refusal to deliver lines.</p>
<p>&ldquo;So I said to Michael, &lsquo;Well, I&rsquo;d say some lines if you gave them to me,&rsquo;&rdquo; Mr. Straub said. &ldquo;And he said, &lsquo;You&rsquo;d be on our program?&rsquo; And I said, &lsquo;Sure, in a second.&rsquo;&rdquo;</p>
<p>So he was. And he did such a good job of it that he was invited back to testify if there&rsquo;s ever a trial of the man who killed the elder McBain.</p>
<p>&ldquo;The funny thing is, most of the audience won&rsquo;t know the difference,&rdquo; Mr. Valentini said. &ldquo;They think, &lsquo;Oh, it&rsquo;s just another actor.&rsquo;&rdquo;</p>
]]></content:encoded>
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		<title>Kidd Keeps Knopf Cool, Wrapping Books Gorgeously</title>

		<comments>http://observer.com/2005/11/kidd-keeps-knopf-cool-wrapping-books-gorgeously/#comments</comments>
		<pubDate>Mon, 07 Nov 2005 00:00:00 -0400</pubDate>
					<link>http://observer.com/2005/11/kidd-keeps-knopf-cool-wrapping-books-gorgeously/</link>
			<dc:creator>Alexandra Jacobs</dc:creator>
				
		<guid isPermaLink="false">http://www.observer.com/2005/11/kidd-keeps-knopf-cool-wrapping-books-gorgeously/</guid>
		<description><![CDATA[<p><img class="alignleft" src="http://nyoobserver.files.wordpress.com/2011/06/110705_article_book_jacobs.jpg?w=241&h=300" />Like a verdant interval at Yaddo or a sepulchral black-and-white author photo by Marion Ettlinger, a snazzy book cover by Chip Kidd has distinct cachet in Manhattan literary circles (what&rsquo;s left of them, anyway). The difference is that Mr. Kidd has managed to maintain an unsnobbish aura, though he works for Knopf, still the poshest publishing house around&mdash;celebrity autobiographies and Chic Simple notwithstanding. Thanks in large part to Mr. Kidd&rsquo;s designs, which smear pop-culture references over highbrow authors like so much strawberry jelly, Knopf can even be hip. </p>
<p>These days, pop-culture vultures are swiftly canonized. Mr. Kidd is barely past 40. Twenty years after he was hired as an assistant straight out of Penn State, his work has been collected (reluctantly, he maintains) into a monograph. For you, the common reader, that means &ldquo;big, unwieldy, expensive coffee-table book, perhaps suitable for a Christmas present.&rdquo; As I type this, the fatter of my two cats is curled up comfortably on its splayed spine.  </p>
<p>The book&rsquo;s design is gorgeous, as one might expect, but unfortunately somewhat difficult to read (nonlinear browsing is what&rsquo;s indicated with this kind of thing, anyway). An <i>OED</i>-style magnifying glass would have come in handy for the text, which is tiny and mostly printed in an eye-straining white on a black background. The pages protrude rather awkwardly from a cover half their size. (Is that some sort of meta-comment about the limits of book-jacket design as an art form?) </p>
<p>Like my dear colleague Simon Doonan, the ne plus ultra of window dressers, Mr. Kidd&rsquo;s talents and ambitions extend far beyond the fringe skill that&rsquo;s made his name. In 2001, he published a novel, <i>The Cheese Monkeys</i>. He also plays the drums (as a child he idolized <i>The Partridge Family</i>&rsquo;s youngest and mutest son, Chris). </p>
<p>&ldquo;What I loved was to make stuff,&rdquo; Mr. Kidd writes of his formative years, &ldquo;whether it was music or comics or art (whatever that was) or some other media.&rdquo; This is not just a monograph, it turns out, but a memoir, a personal scrapbook, a heavily inked, fumy collage in which family snapshots, corporate interoffice memos and press accolades&mdash;including some from this newspaper&mdash;are all frenetically jumbled. It&rsquo;s not so much &ldquo;work,&rdquo; according to the frontispiece, as &ldquo;things that happened.&rdquo; </p>
<p>If it&rsquo;s a vanity project, it&rsquo;s the most modest one in history. Mr. Kidd is unfailingly generous with his collaborators&mdash;most of all with his authors, upon whose shoulders he built his reputation. And so the monograph contains reams of author tributes. &ldquo;Purely gushing testimonials were discouraged,&rdquo; Mr. Kidd stresses, but they&rsquo;re probably unavoidable under the circumstances. &ldquo;I like the austerity he reserves for me,&rdquo; writes Martin Amis, for whom the designer prefers an elegantly distressed Bulmer Italic typeface. </p>
<p>(The book gets a bit wonky at times&mdash;a nitty-gritty grotto of graphic design, a fount of fonts, not to mention extra innings of insider-baseball: Look, there&rsquo;s the cover he did for <i>Marion Ettlinger&rsquo;s</i> monograph! And hey, there&rsquo;s the proof sheet of author photos she did for <i>The Cheese Monkeys</i>!) </p>
<p>&ldquo;In an edgy field, he is not only edgy but deep,&rdquo; concludes fellow Pennsylvanian turned Knopf loyalist John Updike after his rather formal introduction. &ldquo;I was a little worried,&rdquo; confides Donna Tartt, whose first novel and blockbuster-to-be, <i>The Secret History</i>, Mr. Kidd wrapped in a translucent acetate overlay. She shouldn&rsquo;t have worried, or maybe she <i>should&rsquo;ve</i>: I read <i>The Secret History</i> in junior year of college, staying up all night with a bag of Ruffles Sour Cream and Cheddar potato chips (an accompaniment I hope Mr. Kidd, with his love of trashy Americana, would appreciate), and I remember the unusual cover vividly, the plot less so. &ldquo;The following season acetate jackets sprang up in bookstores like mushrooms on a murdered tree,&rdquo; writes the designer, whose modesty belies a fierce proprietary streak.</p>
<p>Far more valuable than freshly solicited testimonials is the correspondence plucked straight from belletristic history and reprinted on its original stationery. &ldquo;What gets produced from any Kidd-ized planar occasion will knock them back on their heels or knock them out of their socks or anyhow do something knocklike to first their footy parts and then, a whipstitch thereafter, to their entire entirely alerted corpus,&rdquo; wrote Gordon Lish in 1995. (He <i>is</i> weird.) &ldquo;I&rsquo;m fucking hopped up to get all the good production shit going on my magnum opus, <i>The Cold Six Thousand</i>,&rdquo; panted the earthy James Ellroy (on &ldquo;6/13/00 A.D.&rdquo;). Meanwhile, the evidence confirms that Mr. Updike&mdash;himself a former student of drawing and typography&mdash;is endearingly and totally involved in the design of his books.</p>
<p>Mr. Kidd is especially generous about flinging open a window onto the <i>process</i> of making a dust jacket. (Maybe it&rsquo;s not art, but it&rsquo;s artful.) This isn&rsquo;t just a museum exhibit of fabulous finished books; it&rsquo;s an archive of missteps and dated flourishes (&ldquo;those heavy initial caps on every word are the typographic equivalent of Joan Collins&rsquo; shoulder pads on <i>Dynasty</i>,&rdquo; he groans about an early effort). He shares false starts, scotched pictures, bad concepts and, perhaps most touchingly, an album of long-forgotten would-be Next Big Literary Things&mdash;books not even the snazziest cover could save.</p>
<p><i>Alexandra Jacobs is features editor of</i> The Observer.</p>
]]></description>
		<content:encoded><![CDATA[<p><img class="alignleft" src="http://nyoobserver.files.wordpress.com/2011/06/110705_article_book_jacobs.jpg?w=241&h=300" />Like a verdant interval at Yaddo or a sepulchral black-and-white author photo by Marion Ettlinger, a snazzy book cover by Chip Kidd has distinct cachet in Manhattan literary circles (what&rsquo;s left of them, anyway). The difference is that Mr. Kidd has managed to maintain an unsnobbish aura, though he works for Knopf, still the poshest publishing house around&mdash;celebrity autobiographies and Chic Simple notwithstanding. Thanks in large part to Mr. Kidd&rsquo;s designs, which smear pop-culture references over highbrow authors like so much strawberry jelly, Knopf can even be hip. </p>
<p>These days, pop-culture vultures are swiftly canonized. Mr. Kidd is barely past 40. Twenty years after he was hired as an assistant straight out of Penn State, his work has been collected (reluctantly, he maintains) into a monograph. For you, the common reader, that means &ldquo;big, unwieldy, expensive coffee-table book, perhaps suitable for a Christmas present.&rdquo; As I type this, the fatter of my two cats is curled up comfortably on its splayed spine.  </p>
<p>The book&rsquo;s design is gorgeous, as one might expect, but unfortunately somewhat difficult to read (nonlinear browsing is what&rsquo;s indicated with this kind of thing, anyway). An <i>OED</i>-style magnifying glass would have come in handy for the text, which is tiny and mostly printed in an eye-straining white on a black background. The pages protrude rather awkwardly from a cover half their size. (Is that some sort of meta-comment about the limits of book-jacket design as an art form?) </p>
<p>Like my dear colleague Simon Doonan, the ne plus ultra of window dressers, Mr. Kidd&rsquo;s talents and ambitions extend far beyond the fringe skill that&rsquo;s made his name. In 2001, he published a novel, <i>The Cheese Monkeys</i>. He also plays the drums (as a child he idolized <i>The Partridge Family</i>&rsquo;s youngest and mutest son, Chris). </p>
<p>&ldquo;What I loved was to make stuff,&rdquo; Mr. Kidd writes of his formative years, &ldquo;whether it was music or comics or art (whatever that was) or some other media.&rdquo; This is not just a monograph, it turns out, but a memoir, a personal scrapbook, a heavily inked, fumy collage in which family snapshots, corporate interoffice memos and press accolades&mdash;including some from this newspaper&mdash;are all frenetically jumbled. It&rsquo;s not so much &ldquo;work,&rdquo; according to the frontispiece, as &ldquo;things that happened.&rdquo; </p>
<p>If it&rsquo;s a vanity project, it&rsquo;s the most modest one in history. Mr. Kidd is unfailingly generous with his collaborators&mdash;most of all with his authors, upon whose shoulders he built his reputation. And so the monograph contains reams of author tributes. &ldquo;Purely gushing testimonials were discouraged,&rdquo; Mr. Kidd stresses, but they&rsquo;re probably unavoidable under the circumstances. &ldquo;I like the austerity he reserves for me,&rdquo; writes Martin Amis, for whom the designer prefers an elegantly distressed Bulmer Italic typeface. </p>
<p>(The book gets a bit wonky at times&mdash;a nitty-gritty grotto of graphic design, a fount of fonts, not to mention extra innings of insider-baseball: Look, there&rsquo;s the cover he did for <i>Marion Ettlinger&rsquo;s</i> monograph! And hey, there&rsquo;s the proof sheet of author photos she did for <i>The Cheese Monkeys</i>!) </p>
<p>&ldquo;In an edgy field, he is not only edgy but deep,&rdquo; concludes fellow Pennsylvanian turned Knopf loyalist John Updike after his rather formal introduction. &ldquo;I was a little worried,&rdquo; confides Donna Tartt, whose first novel and blockbuster-to-be, <i>The Secret History</i>, Mr. Kidd wrapped in a translucent acetate overlay. She shouldn&rsquo;t have worried, or maybe she <i>should&rsquo;ve</i>: I read <i>The Secret History</i> in junior year of college, staying up all night with a bag of Ruffles Sour Cream and Cheddar potato chips (an accompaniment I hope Mr. Kidd, with his love of trashy Americana, would appreciate), and I remember the unusual cover vividly, the plot less so. &ldquo;The following season acetate jackets sprang up in bookstores like mushrooms on a murdered tree,&rdquo; writes the designer, whose modesty belies a fierce proprietary streak.</p>
<p>Far more valuable than freshly solicited testimonials is the correspondence plucked straight from belletristic history and reprinted on its original stationery. &ldquo;What gets produced from any Kidd-ized planar occasion will knock them back on their heels or knock them out of their socks or anyhow do something knocklike to first their footy parts and then, a whipstitch thereafter, to their entire entirely alerted corpus,&rdquo; wrote Gordon Lish in 1995. (He <i>is</i> weird.) &ldquo;I&rsquo;m fucking hopped up to get all the good production shit going on my magnum opus, <i>The Cold Six Thousand</i>,&rdquo; panted the earthy James Ellroy (on &ldquo;6/13/00 A.D.&rdquo;). Meanwhile, the evidence confirms that Mr. Updike&mdash;himself a former student of drawing and typography&mdash;is endearingly and totally involved in the design of his books.</p>
<p>Mr. Kidd is especially generous about flinging open a window onto the <i>process</i> of making a dust jacket. (Maybe it&rsquo;s not art, but it&rsquo;s artful.) This isn&rsquo;t just a museum exhibit of fabulous finished books; it&rsquo;s an archive of missteps and dated flourishes (&ldquo;those heavy initial caps on every word are the typographic equivalent of Joan Collins&rsquo; shoulder pads on <i>Dynasty</i>,&rdquo; he groans about an early effort). He shares false starts, scotched pictures, bad concepts and, perhaps most touchingly, an album of long-forgotten would-be Next Big Literary Things&mdash;books not even the snazziest cover could save.</p>
<p><i>Alexandra Jacobs is features editor of</i> The Observer.</p>
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