Tales of Retail

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While We Wallow in Walmart, Duane Reade Dominates

In the marbled halls of a converted lobby in the Trump Building on Wall Street last week, a party was underway. Rihanna was blasting from turntables manned by D.J. Clue. A line of office workers waited for autographed photographs from baseball once-was Darryl Strawberry. Caterers in bow ties circulated trays of chicken skewers and stuffed peppers.

It almost could have been a nightclub, except that it was 11 a.m. and, in a corner, a woman presided over a table of free antifungal toenail spray samples. Despite the professional athlete and the music, this was a Duane Reade, the opening of the drug store chain’s new flagship store. Read More

Opening Day

Photo by Andrea Sperling for Getty Images

Wall Street’s New Duane Reade Is All Business

Yesterday afternoon The Observer got wind of a grandiose affair to take place at the The Trump Building at 40 Wall Street the following morning. The grand opening of Duane Reade there is the company’s newest effort to tailor a pharmacy to its neighborhood.

The official Facebook event boasted 41 Duane Reade diehards planning to attend the opening. Curiosity got the better of us, and we thought we’d pop down to 40 Wall to see what the fuss was about. Read More

Duane Reade Goes for Omnipresence: 200 Water First in Major Re-branding

Duane Reade is in for a makeover. The ubiquitous drug store chain is planning to re-brand 100 of its 253 New York locations over the upcoming year. High on the re-branding agenda are wider aisles and respectable lighting for the stores better known for dingy claustrophobia.

In tune with the re-branding, this summer Duane Reade Read More

New York City Runs on Dunkin’

The Center for an Urban Future, a nonpartisan think tank based in Manhattan, released its first-ever ranking (PDF) of the national chain retailers with the most stores in New York City.

Perhaps surprisingly, Starbucks did not even make it into the top three, though the Seattle-based coffee chain does have the biggest Read More