By Kara Bloomgarden-Smoke 5/22 5:35pm

Crowdsourcing

The Year of Living Biblically by AJ Jacobs

Get Life Advice From AJ Jacobs And His Facebook ‘Friends’

Esquire editor at large AJ Jacobs is starting a new advice column, he announced today in a blog post. But it is not just a regular old advice column. Instead of just getting advice from Mr. Jacobs, the column will include curated advice from his “100,000 Facebook Friends*” with whom he is sharing the byline.

“You will be getting the combined experience of a brigade of Ann Landerses, a stadium full of Dan Savages,” Mr. Jacobs wrote. “As for me, I will be the Nate Silver of this experiment, curating and collating and commenting on the mass’s responses. I will print the best, funniest, and oddest answers (providing full credit, of course). And we will determine the best course together.” Read More

By Daniel D'Addario 11/30/12 8:00am

The Eight-Day Week

George Lois

To Do Friday: George’s Gallery

They just don’t make them like George Lois anymore. As we’re perpetually reminded when looking at the dreariness of the contemporary newsstand, the Esquire art director who gave us some of the most instantly recognizable covers of the modern magazine era is simply not replaceable. But he didn’t arrive on the scene fully formed, as Read More

By Daniel D'Addario 8/06/12 3:08pm

Magazines

vogue

Which Magazines Are the Most Screwed by Gatsby Switch?

The highly-anticipated Great Gatsby re-boot (or whatever!) was to be released this Christmas, but it’s avoiding the Anna Karenina/Django Unchained/Hobbit pile-up with a move to next summer. Totally speculating here: this throws the editorial calendars of several top magazines into chaos. Herewith, our deeply un-educated guesses on the stories and cover lines editors are stuck with: Read More

By Daniel D'Addario 2/10/12 8:17pm

Fashion Week Observed

Bradley Cooper (Getty Images)

Esquire’s David Granger at Tommy Hilfiger: What Other Zoo Story?

First Daughter of Mustique Elizabeth Hilfiger shouted “Is BryanBoy here?” The elusive Philippine blogger may not be, a P.R. type informed her. “BRYANBOY,” she groaned, exhibiting a classic vocal fry. Nearby, Bradley Cooper discussed football with New York Giant Victor Cruz–”I’m an Eagles man myself,” said the Limitless star–between posing for snaps with Read More

By Kat Stoeffel 2/08/12 10:38am

off the record

A better incident for longform magazine journalism could hardly be imagined. (image via Esquire.com)

Zoo’s Company: The Story Behind the Men’s Mag Zanesville Story Smackdown

While the Giants clinched victory down in Indianapolis Sunday night, a contest of editorial mettle was taking place between New York’s top men’s magazines.

Shortly before kick-off, The New York Times reported that Hearst’s Esquire would post a movie-style trailer for a March print story about the Zanesville zoo massacre (remember when that suicidal exotic animal collector released 56 dangerous animals into a small town in Ohio?) along with a preview of the piece by Chris Jones. The latest in a series of editorial widgets (last month’s: a QR code on cover boy Bill Clinton’s crotch!), the trailer was designed to build buzz and boost sales of the print issue. The full story and a longer trailer would be online later, according to The Times. Read More