They say that a new Kickstarter campaign is created every five minutes (or something), and 7 p.m. last night was no exception. As the page for “Run Free 2013” went live, you could watch 26-year-old Kyle Scheele, the director of Ridiculo.us, makes his pitch for why you should donate to the $999 goal* of putting on a global marathon. Sorry, make that a fake global marathon.
” There’s a saying on the internet,” Mr. Scheele began. “Pics or it didn’t happen”.
“In other words, if something is real, if it actually happened, there will be pictures to back that up.
But what if something DIDN’T actually happen, but there are STILL pictures of it? Does that mean it DID happen? If something is fake, how much evidence does it take before it becomes real?
That’s the question we’re trying to answer.
So, on February 2, 2013, we are faking a marathon. “ Read More