
Ludlow Calling! J.Crew Déjà Vu
Late into a wedding reception last fall, four male friends gathered around the bar. Like the bride and groom, all four were Dartmouth graduates, guys in their mid-twenties who’d moved to New York after finishing college. Having already been through the most pressing catch-up conversation, their talk turned to matters of fashion: one of them, eyeing another’s slim-fitting suit, asked, “Hey, man—is that a Ludlow?”
He was asking whether his friend’s suit was the most popular cut sold by J.Crew, the Ludlow. Of course, it was. So was his own. Another of the group piped up that he, too, was wearing a Ludlow. Only the fourth said he didn’t own one, unintentionally throwing off the group’s sartorial superfecta. Though, judging from the suit’s ubiquity of late, it was only a matter of time. Read More