New Time Inc. CEO Jack Griffin, who recently took over as the chair of Magazine Publishers of America, announced his first move as the new chair of the consumer magazine trade group this morning: a rebranding effort. The group will henceforth be known as “MPA — The Association of Magazine Media.”
The new initials come Read More
It is no coincidence that the logo for the Magazine Publishers of America (MPA) inaugural Magazine Innovation Summit centered around an oversized capital ‘I.’ The Internet, innovation, and iDomination were high priorities for the event—a fact only further confirmed by the conference’s tagline, “technology changes everything.”
Held in the Grand Hyatt New York and the Read More
The Magazine Publishers’ Association has decided it’s not in its best interest, after all, to get mad at a comedian for cracking jokes. According to an MPA spokesperson, the group will not be trying, as rumored, to recoup comic-cum-media critic Jon Stewart’s reported $150,000 appearance fee after Stewart made fun of editors and the industry Read More
