Over the summer, Steve Stoute, the CEO of the brand-marketing firm Translation, went to Wimbledon with his friend and business partner, the rapper Jay-Z, to cheer on Rafael Nadal during the Spaniard’s fourth-round battle with Juan Martín Del Potro. With the match tied in the third set, BBC cameras spotted them. “The man is still here,” said BBC tennis analyst Boris Becker in his heavy German accent. “The Jigga Man, that’s what they call him—Shawn Carter.”
Where most viewers saw a star-sighting. Mr. Stoute saw a “tanning moment.”
Mr. Stoute, in his recent book The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy (2011, Gotham Books), defined “tanning” as “the catalytic force majeure that went beyond musical boundaries and into the psyche of young America.” That’s a pretty thick slice of marketing-speak, but the gist of it is simple: hip-hop has radically changed culture and corporate America.
And Mr. Stoute has had a central role in the transformation.
In response to our post yesterday about Fox Business Network’s three-part interview this week with Joe Skinner, McDonald’s Vice Chairman and CEO, CNBC sent us a note suggesting that their upstart rivals are somewhat late to the McDonald’s game.
To wit: earlier this year, CNBC produced an original primetime special called Big Mac: Inside Read More
For the rest of the week Fox Business Network’s "Money for Breakfast" will be served up with a side order of McDonald’s.
To wit: today through Friday, Fox Business Network’s Alexis Glick will be conducting a three part interview with Joe Skinner, McDonald’s Vice Chairman and CEO.
The interview, according to the press release, Read More
The Real Deal‘s annual Data Book landed with a frightening thud in The Real Estate’s mailbox on Wednesday. Among its more tantalizing facts:
While real estate is a crowded field, fewer people were trying to enter the real estate business in 2006. The number of newly licensed agents fell to the lowest Read More
The Brooklyn Papers (pdf) has a handy chart listing the various business closings up and down Court Street that have the nabe all up in arms. It seems that some of these closings are just rumors (the Cobble Hill Cinema’s demise, it seems, is greatly exaggerated). But some are for real.
After the Read More
139 Duane Street
(at West Broadway)
Noise Level: High, but not unreasonable
Wine List: Short, international, good Austrian vintages, plus beers on tap
Credit Cards: All major
Price Range: Main courses, $18 to $24
Hours: 11:30 a.m. Read More
Fast food restaurants, educational and medical facilities not permitted to lease space in the 52-story building include: Taco Bell, McDonald’s, Wendy’s, juvenile or adult day-care centers, social-services offices, job training centers, and auction houses (except “high-end auction houses specializing in art and historical artifacts”).
That’s according to The Village Voice‘s Paul Moses Read More
It’s been almost a year since the release of the Oscar-nominated documentary Super Size Me, but it has not been long enough for attorney Samuel Hirsch. On Feb. 23, Mr. Hirsch filed a summons against the director of the film, Morgan Spurlock, and its distributor, Samuel Goldwyn Films, with the New York State Supreme Court, Read More
My 15-year-old daughter got home from camp last night after scoring a 98 on her final exam. This wasn’t your typical summer camp with canoes and campfires and color wars. She spent the last month at a marine-biology camp in the Bahamas getting her diving certification, dissecting a nurse shark and doing a dissertation on Read More
Employee Robs Mickey D’s,
Leaves Scene in a McFlurry
There are distinct advantages to robbing your place of work. These include knowing where the security cameras are located and whether they’re working; you may even have been entrusted with the keys to the safe. But there are also disadvantages, as an employee of the Read More