This year, for the first time, total ad spending online will surpass spending on ads in print, according to an annual report on entertainment and media from PricewaterhouseCoopers in The New York Times.
Total ad spending will decrease by .5 percent this year from last year. Last year, to put things in perspective, spending Read More
Internet advertising revenue reached an all-time high in the first quarter of 2010, according to a report by the Interactive Advertising Bureau and PricewaterhouseCoopers.
In Q1, online advertising sales totaled $5.9 billion, a 7.5 percent increase over the same period last year.
It is shaping up to be a–relatively–good year for the media Read More
Wednesday, December 10
Dateline NBC The Dateline cult-i.e., the roughly 400 employees who put this NBC cash cow on your TV set four nights a week-finally get to lay their eyes on their gods, anchors Jane Pauley and Stone Phillips, and executive producer Neal Shapiro, who is referred to around the offices simply Read More