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By Kat Stoeffel 7/06/12 12:45pm

video

Esquire Editor-in-Chief David Granger Wants You to Trust His QR Codes

Say what you will about Esquire, the Hearst lad mag’s willingness to experiment—and frankness about the outcome of those experiments—is unparalleled in the magazine business.

As The New York Times breathlessly recounted early this year, Esquire dabbled in e-ink in 2008, offering a cover that blinked at you from the newsstand. In 2009, it Read More

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