If David Beckham putting his junk in your trunks can't sell them, then nothing can. Or at least that’s what Giorgio Armani is likely hoping by asking the soccer stud, 32, to be the global face (and bod) of the designer’s new underwear collection. Mr. Beckham shot part of the ad campaign last week in Los Angeles with glammed-out fashion-photog duo Mert Alas and Marcus Piggott.

In related news, it was reported over the weekend that the LA Galaxy player is, according to England’s head coach, Steve McClaren, hoping to win over 100 international games, or caps, for his home team, effectively proving his critics wrong. Mr. Beckham is currently three caps short of his goal. On Friday, Mr. Posh will partake in England’s friendly with Austria, following that game up with the Euro 2008 qualifier against Croatia five days later.

Beckham Strikes Armani Deal [WWD]

Beckham can go past a century with England [AFP]