By Willy Staley 3/19 7:21pm

Little Deuce Cute

princess-tent

Small Girls’ PR Rules: Their Story Comes First

In the conference room at a Brooklyn shared work space called Williamsburg’s Secret Clubhouse, Small Girls PR sits around the table planning out the week ahead.

Mallory Blair, the company’s 24-year-old co-founder, runs through the prospective clients that have approached the agency: an iOS social app called Ketchup, a line of shoes called Portovelo and a new line of pants for petite girls called Lilipantian. “Which is awesome, because we’re small girls,” said Ms. Blair. (It didn’t pan out, though, according to Ms. Blair, because the fledgling company couldn’t afford her agency.)  Read More

By Kat Stoeffel 3/13/12 4:37pm

off the record

This talk was covered six ways to Sunday. (http://www.imagethink.net)

Jill Abramson Plays the Tech Neophyte at SXSW

New York Times executive editor Jill Abramson spoke at SXSW in Austin, Tex. yesterday, further proof of her tolerance for meta-media spectacles previously hinted at by appearances at the World Economic Forum in Davos and the Iowa caucuses.

Ms. Abramson, well within her area of expertise, appeared in a conversation about “The Future of the New York Times” with Texas Tribune CEO Evan Smith.

Less than a year after her predecessor, Bill Keller, wondered aloud in the Times magazine if Twitter was making us stupid, Ms. Abramson said that the real question was whether or not to break news on Twitter without a story to link to. Some of her political reporters wanted to “issue an edict” against it, but she’s not ideological about it. She’d seen on the campaign trail that Twitter was a “revolution” for news gathering. Read More

By Drew Grant 3/12/12 5:23pm

internet

13 Photos

Via Nytimes.com

Nine Additional Symbols for the Curator’s Code


This weekend’s biggest Internet news involves The Curator’s Code, a new system  “for honoring the creative and intellectual labor of information discovery by making attribution consistent and codified, the celebrated norm.” It involves using neat little symbols to demonstrate “hat tips” and “via” links. This way, everyone on the Internet will be rewarded for their hard work/finding that cat video before anyone else. Read More