off the record
Condé Nast President Bob Sauerberg and Chief Financial Officer John Bellando are in the middle of going over preliminary budgets for next year and are looking to trim some fat. They are asking all the magazines to cut 5 percent from next year’s budget, the Post reports.
“I think the goal is 5 percent, and there Read More
Ever since print advertising went south and magazine companies started shopping around for a revenue plan B, the glossies have publicly struggled to figure out the ecommerce puzzle.
E-retail shops like Esquire’s Clad opened and shuttered, and flash sale partnerships fizzled. (Vogue x Gilt Groupe, anyone?) Shopping the magazine was an alluring idea—and doable in the age of the iPad—but it was complicated by the fact that the most luxurious were filled with price-upon-request pieces not meant for us plebes.
All that might be changing. Condé Nast’s arty fashion title, W, has unveiled a plan to juggle the dual new media mandates of “social sharing” and “e-tail,” and it’s surprisingly democratic.
Vogue’s November cover girl, Rooney Mara, graced the cover of sister publication W back in February. Both magazines styled the Social Network star as her character, Lisbeth Salander, in the American adaptation of the Stieg Larsson thriller, The Girl with the Dragon Tattoo. (Vogue way less so.) The movie is due out next month; February was Read More
W magazine launched an iPad app called The Daily W today, according to a press release from the magazine.
Although it launched in conjunction with the October issue, the app is unrelated to W print editions. It is “a daily offering of exquisite ‘must sees’ and ‘must haves’ carefully curated by the editors of W,“ including exclusive Read More
The man in the suit pulled back the curtain and the deep hum boomed out from the Park Avenue Armory, a porcelain bar glowing faintly in the middle of the darkness, ten screens lit bright with the projected images. It’s how W editor-in-chief Stefano Tonchi and artist Steven Klein had chosen to display “Time Capsule,” Read More
Kristen Stewart’s unrecognizably glam turn on the cover of W may have everyone talking, but a Steven Meisel spread tucked inside may start stealing the spotlight.
Today, WWD, made the connection between the famed photographer’s contribution to W — a then-and-now frivolity that dresses a model up on the left page Read More
On Friday, Curbed re-blogged an item from W that detailed Klaus Biesenbach’s living situation. They paraphrased the introductory anecdote from that piece in which “the curator once stripped his Mexico City hotel room of the telephone, TV remote, even the curtains, keeping them stacked neatly in the closet until he departed.” We believe Read More
W editor-in-chief Stefano Tonchi and his partner, the gallerist David Maupin, have welcomed twin girls–named Maura and Isabella–via surrogate. Hearty congratulations–laced with hopes that this will not cut back on Mr. Tonchi’s packed social schedule!
firstname.lastname@example.org :: @DPD_ Read More
An FBI probe has identified the Ohio man who entered Conde Nast’s computer system last year to obtain magazine pictures and publish them on his blog, reports The Smoking Gun. The 22 year-old graphic design student, named Ross Ulrich, confessed as the FBI executed a search warrant.
The breach sounded pretty simple:
Ulrich Read More
On Tuesday, Stefano Tonchi will present his first September issue of W and, along with it, his redesign of the magazine.
If the cover is any indication, Mr. Tonchi’s changes are radical. The September cover is a triple gatefold,”which they’d never done,” Mr. Tonchi told Memo Pad. He has also changed the Read More