Enough With the Yogurt

The pressure to eat yogurt in America is out of control.

In recent years makers of the tasty snack, once the province of menopausal women and grade-school sack lunches, have been aggressively targeting the minds of the nation’s young adults and middle-aged. The campaign is now going full bore. Big Yogurt is Read More

Can Yogurt Lose Its Yuck?

For years, Dannon has marketed its primary product, yogurt, via the “fruit on the bottom”—because no one really cared what was on top.

But suddenly, everyone cares. Yogurt is slathering the city!

Artisanal versions—full of creamy flavor, but relatively low in fat—are appearing in savory dishes at Read More