Pool Days

With summer on the way, there’s no better time for a trend piece on pools in new condominiums.

“Condo Market Takes a Dip,”New York, May 22, 2006 Issue.

Brokers and developers say at least a dozen buildings with swimming pools as one of their major attractions–that is, apart from the apartments themselves–are catching buyers’ eyes as never before. To wit: Arris Lofts in Long Island City; the Element condo at 555 West 59th Street; 115-119 Norfolk Street; 10 West End Avenue; 15 Broad Street; Andre Balazs’s 40 Mercer (with pools inside the most exclusive units); and, at 165 Charles Street, a Richard Meier-designed, 55-foot infinity-edge pool.

“Everybody Into the Pool,” New York Times, May 14, 2006.

More than a dozen residential buildings under construction or created within the last year will have, or already have, swimming pools, including One York Street, 200 Chambers Street, 15 Central Park West, the Atelier, 20 Pine Street, Element and Ariel West. Last Tuesday, the completion of the lap pool at 165 Charles Street in the West Village was celebrated with a poolside chat with the architect, Richard Meier.

Now that the “condo pools” trend have been taken care of, publicists need to send out the “hot Hamptons rentals” pitches immediately.

Michael Calderone

Pool Days