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In the media beat in this week’s Observer

John Koblin reports that most Wall Street Journal reporters are thrilled about the propsect of ditching the Financial District, but there are some wondering how they’ll adjust to the rowdy News Corp HQs. (Bonus: Eliot Brown writes that the city doesn’t really care if the Journal flees lower Manhattan).

Koblin also reports that women’s magazines, for one reason or another, have no interest in endorsing Hillary Clinton for President.

Felix Gillette talks to Fox News anchor Shepard Smith about his childhood obsession with Archie Manning and why he’s rooting for Eli and the Giants in the Super Bowl.

Leon Neyfakh reports that editors of Little, Brown will miss Super Sunday because the Hachette big-wigs don’t know any better.

And Sara Vilkomerson visits the set of the much-anticipated NBC show, Lipstick Jungle. Lineup 1/30