A pair of Republicans involved in the 2008 campaign in Bergen County seem to have different views on how the campaign was run, and how they should be run in the future. Alan Marcus, a public relations executive and former Bergen County GOP Executive Director who worked on Kathleen Donovan's successful re-election campaign for County Clerk, wrote an Op-Ed for The Record last week criticizing the failed Republican Freeholder candidates for running almost exclusively on the reform issue and talking about indicted Bergen County Democratic Chairman Joseph Ferriero. Ferriero, Marcus says, "is known to a minute segment of the population." Marcus also beat up on U.S. Rep. Scott Garrett, saying he didn't appeal to votes outside his conservative base.
On Sunday, Republican political consultant David Murray, who worked for the GOP Freeholder candidates, wrote a Letter to the Editor taking issue with Marcus' comments. He says that while Donovan's win was impressive, it was largely due to name identification and not any groundbreaking targeting or strategies.