WOOD WAR: 05.19.2009

New York Daily News: Sometimes on a Monday you’re on the elevator with a coworker and you’re not sure what to say, so you say, “Do anything interesting this weekend?” And sometimes the person tells you “Yes, I saw [insert movie name here.]” So you say, “How was it?” And they only have a few seconds to tell you what they thought before the elevator reaches your floor and you are free to go your separate ways. What they say in those few moments sometimes influences you, and sometimes doesn’t. The movie studios don’t have any control over this kind of conversation.

WOOD WAR: 05.19.2009