iReading

Today’s iPad presentation seemed like mixed news for any print purveyors banking on the device.

iBooks for the tablet will be sold in a store similar to iTunes, and Apple’s take on the e-book looks vivid and appealing–in sharp contrast to the Kindle that that Steve Jobs displayed briefly onscreen. (But: “Amazon’s done a great job of pioneering this technology with their e-book reader,” Jobs told the audience.) Five of the major publishing houses–all except Random House–have partnered with Apple on the bookstore.

The New York Times also had a moment in the spotlight when senior V.P. Martin Nisenholtz took the stage to show off the paper’s app for the iPad.

The glossies, meanwhile, were nowhere to be seen. Guess we’ll have to keep waiting for that “iTunes for magazines.”

iReading