All in the Family: Lerers, New Media Men Both, Swap Lairs

According to city records, Thrillist’s Ben Lerer, founder of the daily email newsletter geared toward a fine-tuned combo of urban

According to city records, Thrillist’s Ben Lerer, founder of the daily email newsletter geared toward a fine-tuned combo of urban mountain man and manicured metrosexual, sold his Soho loft for $1.65 million … to his dad! The senior Mr. Lerer, Kenneth, is a fellow new-media mogul and co-founded the Huffington Post with Arianna Huffington.

Sign Up For Our Daily Newsletter

By clicking submit, you agree to our <a href="http://observermedia.com/terms">terms of service</a> and acknowledge we may use your information to send you emails, product samples, and promotions on this website and other properties. You can opt out anytime.

See all of our newsletters

A few weeks ago, The Observer reported Ben Lerer’s Wooster Street apartment purchase, which he and his bride, Emily, bought from Whoopi Goldberg for $2.985 million.

The Thrillister bought his recently swapped Soho loft for $1.575 in 2006 from a Ms. Elizabeth Williams. Considering the recent transfer was within family lines, no broker was needed. However, Halstead’s Barbara Godson, who represented Ms. Williams in the 2006 sale, described the spacious one-bedroom to The Observer. “You know, it’s a very attractive apartment because it has antique oak beams and large stretches of exposed brick walls. When I was there it was very simply done with large, west-facing windows. Just very attractive.”

Hmm, thrilling indeed.

cmalle@observer.com

All in the Family: Lerers, New Media Men Both, Swap Lairs